By Martin Vronsky
Olympus PEN E-P7
Powerful photographic possibilities packed in a sophisticated lightweight design
Hamburg, June 9, 2021 – OM Digital Solutions GmbH is pleased to announce the Olympus PEN E-P7 Micro Four Thirds System camera. Conquering creative hearts with its photographic prowess and classic design from the Olympus PEN series of Yoshihisa Maitani. Equipped with an array of powerful photographic features such as Colour Profile Control, a 20 megapixel Live MOS sensor and in-body 5-axis image stabilisation. The PEN E-P7 allows photographers to capture memorable moments in their own style, creating high quality pictures and video that make the most of the performance of the M.Zuiko lenses.
Sophisticated design with great attention to detail
The E-P7 is built faithfully in the distinctive and sophisticated design of the Olympus PEN series. Details such as the aluminum front and rear dials are carefully crafted to achieve an exquisite, refined look. On its own, the body weighs 337 g*, and when combined with the M.Zuiko Digital ED 14-42mm F3.5-5.6 EZ standard zoom lens, it only weighs 430 g. Making it lighter and easier than ever to bring a camera with you to capture the treasured life moments.
20 MP Live MOS sensor and in-body 5-axis image stabilisation
The combination of the 20 Megapixel Live MOS sensor, the high-speed TruePic VIII image processor and the M.Zuiko lens ensure quality beyond a smartphone. The PEN E-P7 is equipped with in-body 5-axis image stabilisation that delivers up to 4.5 steps** of compensation for blur-free, high-quality images every day. Advanced continuous Auto-focus and Face Priority/Eye Priority AF algorithm from the professional OM-D series models is also included for automatic detection and continuous focus on eyes and faces. Ensuring portraits are captured exactly as desired even when the subject is obstructed or in profile.
Profile Control at the tip of your finger
The dedicated Profile Control dial on the front of the E-P7 allows for instant switching between standard photo modes to Colour, Monochrome or filter effect profiles. Ideal for unique and creative image creation with 12 colour 10 step saturation control, Highlight & Shadow adjustment with Colour Profile Control, presets simulating analogue film-looks, colour filter effects and film grain effects in Monochrome Profile Control for stunning black & white images. Olympus Art Filters are also available, allowing your images to become small artworks virtually at the touch of a button. Simply move the slider on the monitor up or down to adjust the level of filter effects with the Fine Tune*** option.
In-built WiFi & Bluetooth connectivity Connect and share easily with in-built WiFi & Bluetooth and the OI.Share smartphone app for automatic photo transfer to iOS and Android phones and tablets. Additionally, the app allows the smart device to become a remote control for the E-P7 allowing even greater creative possibilities.
Versatile tilting LCD screen Greater creativity is possible with the E-P7’s tilting LCD allowing for shooting at various angles and selfies with the flip down screen.
Advanced Photo mode Capture traditionally challenging photographic techniques like Multi Exposure and long exposure modes like Live Composite with ease with the well renown Olympus Advanced Photo.
Stabilised 4K Video Beautifully smooth Hand-held high-definition 4K video recording has never been easier thanks to the in-body 5-axis image stabilisation ensuring stunning results in every occasion.
USB Charging Enjoy the freedom of charging on the go with in-camera USB charging allowing you to explore more and capture more of your adventures.
Perfectly styled with the optional CS-54B genuine leather body jacket This genuine leather body jacket in black or white fits perfectly on the PEN E-P7. The rear monitor can be opened for selfies without removing the jacket. Pair this accessory with the optional lens jacket and shoulder strap to enjoy a modern leather look.
PEN Fashion Accessories Match the style and design of the PEN E-P7 with a fashionable camera strap or case from the range of Olympus PEN fashion accessories.
Availability & pricing
The PEN E-P7 will be available from mid-June 2021 in two colour combinations, white & silver or black & silver, as body only from 799€**** or as a kit with the M.Zuiko Digital ED 14-42mm F3.5-5.6 EZ lens for 899€****. When customers register their purchase of the PEN E-P7 via my.olympus-consumer.com and subscribe to our newsletter, a free six-month warranty extension***** is available.
Product specifications are subject to change without notice. Please check the Olympus website at www.olympus-europa.com/site/en/c/cameras for the latest specifications.
* Based on CIPA standards, with a bundled rechargeable battery and memory card. Body size: 118.3 x 68.5 x 38.1 mm (WHD)
** M.Zuiko Digital ED 14-42mm F3.5-5.6 EZ lens at a focal distance of f = 42mm (35mm film equivalent: f = 84mm), conforms to CIPA standards, when corrected on 2 axes (yaw and pitch)
*** Fine Tune option is available in Pop Art, Soft Focus, Pin Hole, Cross Process and Instant Film
**** Recommended Retail Price
***** Six months on top of the statutory warranty in the country of purchase.
Olympus PEN E-P7 specifications
Body type - Rangefinder-style mirrorless
Body material - Metal, composite
Max resolution - 5184 x 3888
Image ratio w:h - 4:3
Effective pixels - 20 megapixels
Sensor photo detectors - 22 megapixels
Sensor size - Four Thirds (17.4 x 13 mm)
Sensor type - CMOS
Processor - TruePic VIII
Color spaces - RGB, Adobe RGB
Color filter array - Primary color filter
ISO - Auto, 200-25600 (expands to 100-25600)
Boosted ISO (minimum) - 100
White balance presets - 6
Custom white balance - Yes
Image stabilization - Sensor-shift
CIPA image stabilization rating - 4.5 stop(s)
Uncompressed format - RAW
JPEG quality levels - Super fine, fine, normal
JPEG (Exif v2.31) Raw (Olympus ORF, 12-bit lossless compressed) Optics & Focus
Contrast Detect (sensor) Multi-area Center Selective single-point Tracking Single Continuous Touch Face Detection Live View Autofocus assist lamp - Yes
Digital zoom - Yes
Manual focus - Yes
Number of focus points - 121
Lens mount - Micro Four Thirds
Focal length multiplier - 2×
Screen / viewfinder
Articulated LCD - Tilting
Screen size - 3″
Screen dots - 1,040,000
Touch screen - Yes
Screen type - TFT LCD
Live view - Yes
Viewfinder type - None
Minimum shutter speed - 60 sec
Maximum shutter speed - 1/4000 sec
Maximum shutter speed (electronic) - 1/16000 sec
Program Aperture priority Shutter priority Manual Scene modes
"People Nightscape Motion Scenery Indoors Close-ups Portrait e-Portrait Portrait + Landscape Portrait + Nightscape Children Nightscape Handheld Starlight Fireworks Light Trails Sport Panning Landscape Sunset Beach & Snow Panorama Backlight HDR Candlelight Silent Macro Nature Macro Documents Multi Focus Shot Built-in flash - Yes
Flash range - 5.40 m (at ISO 100)
External flash - Yes (via hot shoe)
Flash modes - Redeye, Fill-in, Flash off, Red-eye Slow sync. (1st curtain), Slow sync. (1st curtain), Slow sync. (2nd curtain), Manual
Flash X sync speed - 1/250 sec
Continuous drive - 8.7 fps
Self-timer - Yes
Multi Center-weighted Spot Exposure compensation - ±5 (at 1/3 EV steps)
AE Bracketing - ±5 (3, 5 frames at 2/3 EV, 1 EV steps)
3840 x 2160 @ 30p / 102 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 25p / 102 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 24p / 102 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 60p / 52 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 50p / 52 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 30p / 52 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 25p / 52 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 24p / 52 Mbps, MOV, H.264, Linear PCM Microphone - Stereo
Speaker - Mono
Storage types - SD/SDHC/SDXC card (UHS-II supported)
USB - USB 2.0 (480 Mbit/sec)
USB charging - Yes
HDMI - Yes (micro HDMI)
Microphone port - No
Headphone port - No
Wireless - Built-In
Wireless notes - 802.11b/g/n + Bluetooth 4.2 LE
Remote control - Yes (via smartphone)
Environmentally sealed - No
Battery - Battery Pack
Battery description - BLS-50 lithium-ion battery & USB charger
Battery Life (CIPA) - 360
Weight (inc. batteries) - 337 g (0.74 lb / 11.89 oz)
Dimensions - 118 x 69 x 38 mm (4.65 x 2.72 x 1.5″)
Orientation sensor - Yes
Timelapse recording - Yes
GPS - None
By Martin Vronsky
Panasonic Develops the LUMIX GH6 Micro Four Thirds Mirrorless Camera
The Flagship of the LUMIX G Series for Innovative Video Expression Expected by End of Year
Newark, NJ (May 25, 2021) - Panasonic is proud to announce the development of the LUMIX GH6 that combines the new Micro Four Thirds sensor and a new image processor. This flagship camera of the LUMIX G Series will be commercialized for its release to world markets by the end of 2021.
After establishing the LUMIX brand in 2001, Panasonic introduced the world’s first digital single lens mirrorless camera in 2008[*1]. Since then, it has produced a host of innovative cameras and interchangeable lenses by taking advantage of the outstanding mobility and high video performance which are unique to the mirrorless camera system. These cameras and lenses were originally used for photography but have also been used for film creation. After 20 years of innovative contributions to the imaging culture, LUMIX cameras and lenses have earned a solid reputation with a wide range of users, including professional photographers and film creators.
As the next milestone in the evolution of the legacy of LUMIX cameras, Panasonic is proud to announce that the development of the LUMIX GH6 is underway. The flagship of the LUMIX G Series and the latest model of the GH line, it is renowned for its stunning mobility and innovative video performance. Combining the high-speed sensor and Venus Engine image processor, the new GH6 realizes next-generation video expression. Providing 4:2:2 10-bit DCI 4K/60p recording capability[*2], the LUMIX GH6 achieves unlimited video recording when the camera is used under the certified operating temperature[*3]. It is reliable enough to record continuous footage for a desired duration. It also provides a 10-bit 4K 120p High Frame Rate (HFR) and Variable Frame Rate (VFR) for high resolution slow/quick motion video. Moreover, the GH6 records 10-bit 5.7K 60p video by taking full advantage of the newly developed Micro Four Thirds sensor. Accommodating a variety of recording modes and shooting assist functions, the GH6 enables photo/video hybrid-use for various purposes including films, music videos, documentaries and short clips for social media to meet the creators’ needs. The GH6 will retail for approximately $2500.
In addition to the camera, the new interchangeable lens will be added to expand the G Series lineup, and the LEICA DG 25-50mm F1.7 is also under development. It covers from 10mm to 50mm (35mm camera equivalent:20-100mm) together with the LEICA DG VARIO-SUMMILUX 10-25mm / F1.7 ASPH. (H-X1025) which is currently available and has been met with high acclaim. These two lenses have common aperture, high descriptive performance, shape and operability so that it is easy to make the creator’s own unique image product using these two lenses with minimal workflow.
While the LUMIX G Series based on the Micro Four Thirds standard boasts high mobility, the LUMIX S Series offers high descriptive performance made possible with the full-frame sensor. With these two series, Panasonic demonstrates its commitment to further providing maximum product value as a tool for users to unleash their creativity and challenge the ever-changing photo/video culture in the digital era.
*1 As an interchangeable lens system camera, as of September 12, 2008. Panasonic study.
*2 Corresponding to the 4K resolution (4096x2160) defined by Digital Cinema Initiative (DCI).
*3 Recordable time depends on the capacity of the battery and the memory card. The camera may stop recording to protect the camera if the temperature exceeds the certified operating temperature.