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  1. Press release: Canon Introduces New RF14-35mm F4 L IS USM Lens Broadening Imaginative Possibilities For Still And Video MELVILLE, NY, June 29, 2021– Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the RF14-35mm F4 L IS USM lens. This dramatic new lens brings 14mm, ultra wide-angle coverage to full-frame EOS R-series users. On top of the ultra-wide capabilities, the 14-35mm zoom range is the broadest ever in a Canon wide-angle zoom for full-frame AF cameras. For many Canon users, one single lens can potentially handle all wide-angle needs, from vivid, creative ultra-wide imagery to traditional street photography. The new wide-angle lens is designed for use within the expanding family of EOS R full-frame mirrorless cameras, including the upcoming EOS R3, currently in development. Whether you capture stills, video, or like many creatives today – both – this new wide-angle lens from Canon can help elevate users’ content game when capturing images or video in a wide variety of situations, such as landscape, architecture, and travel. A compact overall design, and extremely modest overall weight of just 1.2 lbs. — along with excellent balance, during hand-held or even gimbal-mounted operation — add to RF14-35mm F4 L IS USM inviting character. A key feature, sure to appeal to many landscape and nature photographers, is this lens’s ability to accept conventional, 77mm screw-in filters. This is especially noteworthy on a lens for full-frame cameras with 14mm ultra-wide coverage. Additionally, the lens’s close-focusing capability is exceptional for an ultra-wide zoom of its type. Image Stabilization further enhances the RF14-35mm’s appeal for low-light still imagery, and for steady yet striking wide video footage. Up to 5.5 stopsi of optical Image Stabilization is built-in, and Coordinated IS with cameras such as the EOS R6 and EOS R5 delivers up to 7 stopsii of shake-correction. This can mean sharper hand-held images in low light, even at extremely slow shutter speeds. The Canon RF 14-35mm F4 L IS USM lens features a bright, constant f/4 maximum aperture, L-Series optical construction — highlighted by three UD-glass elements, and three Aspherical elements — and many of the company’s most advanced proprietary lens coatings, including Sub-wavelength Structure Coating (SWC) and Air Sphere Coating (ASC). These superb lens coatings help minimize ghosting and flaring. Lens placement and coatings are also optimized to help users get clear, high-contrast images, even when there is a bright light source either in, or immediately outside, the frame. Additional features of the Canon RF14-35mm F4 L IS USM include: Compact design — Approximately 1.2 lbs. in weight. Minimum focusing of 7.9 inches at all focal lengths and a maximum magnification of 0.38x at 35mm zoom setting. Optical Image Stabilizer with up to 5.5 stopsi of shake correction. Up to 7 stopsii of shake correction when paired with Canon EOS R series cameras that feature In-Body Image Stabilizer (IBIS). High speed, smooth and quiet autofocus with Canon’s Nano USM. Control Ring for direct setting changes of aperture, shutter speed, ISO speed and exposure compensation. Superb dust and weather-resistance on par with other Canon L-series lenses. Pricing and Availability The Canon RF14-35mm F4 L IS USM lens is scheduled to be available in August 2021 for an estimated retail price of $1,699.00*. For additional information, please visit usa.canon.com. *Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary. [i] Based on CIPA (Camera & Imaging Products Associations) standards. Testing performed at focal length of 35mm, using the EOS R camera. [ii] Based on CIPA (Camera & Imaging Products Associations) standards. Testing performed at focal length of 35mm, using the EOS R5 camera. Canon RF 14-35mm F4L IS USM specifications Principal specifications Lens type - Zoom lens Max Format size - 35mm FF Focal length - 14–35 mm Image stabilization - Yes CIPA Image stabilization rating - 5.5 stop(s) Lens mount - Canon RF Aperture Maximum aperture - F4 Minimum aperture - F22 Number of diaphragm blades - 9 Optics Elements - 16 Groups- 12 Special elements / coatings3 UD + 3 aspherical elements, Super Spectra + Sub-wavelength Structure + Air Sphere coatings Focus Minimum focus - 0.20 m (7.87″) Maximum magnification - 0.38× Autofocus - Yes Motor type - Nano ultrasonic Full time manual - Yes Focus method - Internal Distance scale - No DoF scale - No Focus distance limiter - No Physical Weight - 540 g (1.19 lb) Diameter - 84 mm (3.31″) Length - 100 mm (3.94″) Materials - Magnesium alloy Sealing - Yes Colour - Black Zoom lock - No Filter thread - 77 mm Hood supplied - Yes Tripod collar - No
  2. Press release: Go Long: Canon Introduces the RF800mm F5.6 L IS USM 
and RF1200mm F8 L IS USM Super-Telephoto Lenses The Newest RF Lenses are Ideal for Outdoor Sports, Motor Sports, 
Wildlife Photography, Photo News Journalism, and More MELVILLE, NY, February 23, 2022 — Canon U.S.A., Inc., a leader in digital imaging solutions, is excited to announce that the Canon RF lens family is growing by two, with the addition of the Canon RF800mm F5.6 L IS USM, and the longest focal length RF lens yet, the RF1200mm F8 L IS USM. Both super-telephoto fixed focal length lenses are quite light for their considerable abilities, and share many of the same features such as Super Spectra Coating (SSC) and Air Sphere Coating (ASC) to help minimize ghosting and flaring, compatibility with both the RF1.4x and RF2x extenders and a customizable electronic focusing ring with manual focus capability during Servo AF. Additional features shared by both lenses include: Two focus presets, with the ability to instantly switch between memorized focus distances Circular nine-bladed aperture providing photographers with exceptionally beautiful and soft blurred backgrounds and bokeh Renowned Canon L-Series durability and construction with dust and water resistance, plus fluorine coating on the front element for easy cleaning Canon RF800mm F5.6L IS USM The RF800mm F5.6 L IS USM weighs in at just 6.9 lbs and features a minimum focusing distance of 8.53ft/2.6 meters — maximum close-up magnification is a superb 0.34x, allowing wildlife image creators to fill the frame with small subjects, such as birds, at its minimum focusing distance. Optical image stabilization is up to 4.5 stops* of shake correction and includes three IS operation modes. When using the RF1.4x or RF2x extenders, users can experience enhanced effective focal lengths of 1,120mm and 1,600mm respectively. Canon RF1200mm F8 L IS USM The RF1200mm F8 L IS USM is the most powerful super-telephoto lens in the Canon RF lens line. It weighs in at 7.4 lbs — an outstandingly light figure for a super-tele lens of this type — and features a minimum focusing distance of 14.1ft/4.3m. Optical image stabilization is up to 4.0 stops* of shake correction and, similar to the RF800mm F5.6 L IS USM lens, includes three IS operation modes. When using the RF1.4x or RF2x extenders, users can experience enhanced focal lengths of 1,680mm and 2,400mm, respectively. Pricing and Availability The Canon RF800mm F5.6 L IS USM and Canon RF1200mm F8 L IS USM are both scheduled to be available in late May 2022 for an estimated retail price of $16,999.00 and $19,999.00, respectively**. For more information please visit usa.canon.com. Canon 800mm F5.6 L IS USM Specifications: Principal specifications Lens type - Prime lens Max Format size - 35mm FF Focal length - 800 mm Image stabilization - Yes CIPA Image stabilization rating - 4 stop(s) Lens mount Canon RF Aperture Maximum aperture - F5.6 Minimum aperture - F64 Aperture ring - No Number of diaphragm blades - 9 Aperture notes - Rounded blades Optics Elements - 26 Groups - 18 Special elements / coatings - 2 Fluorite, 1 Super UD, 1 UD (Ultra-low Dispersion). Focus Minimum focus - 2.60 m (102.36″) Maximum magnification - 0.34× Autofocus - Yes Motor type - Ring-type ultrasonic Full time manual - Yes Focus method - Internal Distance scale - No DoF scale - No Focus distance limiter - • 2.6m – infinity • 2.6m – 20m • 20m – infinity Physical Weight - 3140 g (6.92 lb) Diameter - 163 mm (6.42″) Length - 432 mm (17.01″) Sealing - Yes Filter thread - 52 mm Filter notes - Filters screw into drop-in holder Hood supplied - Yes Hood product code - ET-155 Tripod collar - Yes Optional accessories - Short lens hood (ET-155B) Canon 1200mm F8 L IS USM Specifications: Principal specifications Lens type - Prime lens Max Format size - 35mm FF Focal length - 1200 mm Image stabilization - Yes CIPA Image stabilization rating - 4 stop(s) Lens mount - Canon RF Aperture Maximum aperture - F8 Minimum aperture - F64 Aperture ring - No Number of diaphragm blades - 9 Aperture notes - rounded blades Optics Elements - 26 Groups - 18 Special elements / coatings - 2 Fluorite, 1 Super UD Lenses, 1 UD (Ultra-low Dispersion) Focus Minimum focus - 4.30 m (169.29″) Maximum magnification - 0.29× Autofocus - Yes Motor type - Ring-type ultrasonic Full time manual - Yes Distance scale - No DoF scale - No Focus distance limiter - •4.3m – infinity • 4.3m – 30m • 30m – infinity Physical Weight - 3340 g (7.36 lb) Diameter - 168 mm (6.61″) Length - 537 mm (21.14″) Sealing - Yes Filter thread - 52 mm Filter notes - Filter screws into drop-in holder Hood supplied - Yes Hood product code - ET-160 Tripod collar - Yes Optional accessories - ET-160B Short hood
  3. Press release: Irix 30mm f/1.4 Irix brand announces new photographic lens with 30mm focal length! The newest Irix 30mm f/1.4 lens is a product based on the 30mm Cine model, and therefore intended for the much more demanding film industry market. The entire optical structure of the lens is identical in both versions - the main emphasis here is on the vividness of the image. Of course, the photographic version has a completely different housing, while retaining the optical properties of the cine version. Irix 30mm f / 1.4 - main features: Beautiful Bokeh Fast f/1.4 Aperture Rear focusing Weather-sealed construction Aperture control from the camera Focus confirmation on the Camera Compatible with PASM semi-automatic modes Full record of exposure parameters in EXIF 61,9 degree field of view "Focus Lock" function 140-degree rotation angle of the focus ring Reinforced internal structure 86mm filter mounting front thread Mounts: Nikon F, Canon EF, Pentax K Optical properties The Irix 30mm F / 1.4 features a modern optical design that includes 3 ultra-low dispersion glass elements, 2 high reflectance glass elements and one aspherical lens. There are a total of 13 elements in 11 groups that provide sharp details, vivid colors and ultra-low distortion - 0.95%. However, what deserves special attention is the smoothness and “cine look” of the image it offers. The lens is designed to work with 35mm full frame sensors. It is worth emphasizing the use of a new, 11-blade design aperture with rounded edges, which ensures a pleasant and very vivid background blur. It works in the range of f/1.4 to f/16. DRAGONFLY Version - Characteristics The lens housing is a continuation of the Dragonfly manufacturing standard known from earlier Irix models (45mm and 150mm). It’s most important aspects are: Reinforced internal structure based on metal elements Scratch-resistant lens finish Anti-slip focusing ring with special finish for easy operating Engraved markings filled with UV-reactive paint Sealings to protect against dust and water Hardcase included Focusing Ring A special focusing ring with a characteristic shape has become a kind of hallmark of Irix 150mm and 45mm lenses. Many of our clients pay attention to the convenience it provides. The newest Irix 30mm is following same way. Special texturing and properly selected rubber material which covers it, allows for reliable and precise focusing. Dedicated emboss lets you to feel the ring’s position. This makes focusing even easier! "Focus Lock" function The Focus Lock function is also a hallmark of Irix lenses - it allows you to lock the focusing ring in a specific position. It’s especially useful when you want to keep a specific distance to the photographed object (zone-focusing) or you want to keep perfect focus at infinity in landscape photography or astrophotography. Designed for any challenge Irix customers often use their lenses in extremely difficult conditions. Therefore, the construction of the Irix 30mm f/1.4 lens had to meet their needs. Only the best materials were used. The guarantee of operation in all conditions is ensured by a system of seals located in key places of the lens, and rear focusing - thanks to which the lens does not change its dimensions while focusing. These properties allow not only to work in difficult conditions, but also guarantee the cleanliness of the mirror chamber and the sensor of the camera you are using. Available mounts The Irix 30mm f / 1.4 lens will be available with Nikon F, Canon EF and Pentax K mounts. Price and availability The lens will be available for sale in October 2021, we will inform you about exact availability and pricing in a separate press release.
  4. Press release: Canon Announces Additional Details of EOS R3 Full-Frame Mirrorless Camera Currently In-Development Following up on the announcement of the development of Canon’s most powerful professional full-frame camera, the EOS R3, Canon has new details to share on the upcoming product. The upcoming EOS R3 will offer enhanced AF performance and tracking capabilities using Deep Learning technology, with even better face, eye, head, and animal body detection. The EOS R3 will add vehicle subject recognition and tracking for cars and motorcycles, ideal for photographers capturing fast-action motorsports. The EOS R3 will be able to autofocus in extreme low light conditions up to EV-7, along with up to eight stops of coordinated IS control when used with RF lenses that feature Optical Image Stabilization. Users of the upcoming EOS R3 will be able to shoot 4K video with Canon Log 3 support, oversampled 4K, and RAW movie internal recording. For added flexibility and the necessary support for high-speed image transfer, the EOS R3 will have Wired LAN and 5GHz Wi-Fi capability built-in. The new accessory shoe will provide further options for data communication and power while also supporting new accessories. In addition, the use of Canon Speedlite products will still be possible when the EOS R3’s electronic shutter is active. Additional Specifications Include: Dual-card slots: 1 CF Express, 1 SD. LP-E19 battery Magnesium-Alloy body Vari-angle touch LCD monitor Multi and smart controller equipped Look out for additional updates on the EOS R3 in advance of the official announcement, and if you have any questions, please don’t hesitate to ask.
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