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Press release: Introducing the M.Zuiko® Digital ED 8-25mm F4.0 PRO Lens Compact, Lightweight, Ultra Wide-Angle Lens with Excellent Optical Performance with Dust and Splash Proof Construction Bethlehem, Pennsylvania, June 9, 2021 – Today, OM Digital Solutions Corporation is pleased to announce the M.Zuiko Digital ED 8-25mm F4.0 PRO lens (35mm equivalent: 16-50mm). This Micro Four Thirds® System standard compliant lens covers ultra-wide angle 16mm equivalent1 to standard 50mm equivalent1, providing superb depictive performance across the entire zoom range. It is scheduled to become available for purchase in North America on July 9, 2021. This compact, lightweight, high magnification zoom lens delivers the high image quality expected of the M.Zuiko PRO series, supporting versatile photographic opportunities, including dynamic ultra-wide angle landscape photos, outdoor portraits, and video. High Magnification The M.Zuiko Digital ED 8-25mm F4.0 PRO lens covers a wide range of shooting scenarios, from the ultra-wide angle 16mm equivalent to a maximum2 3.1x zoom magnification, for capturing everything from dynamic ultra-wide shots to standard shots. This is the first lens in the M.Zuiko PRO series to feature a retracting mechanism to ensure its compact size. Despite being an ultra-wide angle, high magnification zoom lens, this model weighs less than 15 ounces, making it highly portable for agile shooting. Excellent Optical Performance Our dedication to optical performance has resulted in a 16-element, 10-group lens configuration that includes special lenses such as Super ED, ED, and EDA lenses. Various types of aberrations are thoroughly suppressed, including chromatic aberration, resulting in high-resolution sharp depiction across the entire zoom range. The integration of a large DSA lens significantly reduces sagittal comatic aberration. This design delivers high level image reproduction from the center to the edges of the image even at the widest aperture setting, ideal for night scenes and star photography. Furthermore, the optimized ZERO Coating and lens shape help to thoroughly suppress ghosts and flaring during backlit shooting, delivering sharp, high-definition images. Because the constant F4.0 aperture is available at any focal length, exposure control is easy when operating the zoom and while recording video. Close-up Shooting Enjoy powerful macro shooting with a maximum shooting magnification of 0.42x for performance that rivals that of a half-macro lens. The closest focusing distance is 9 inches across the entire zoom range, making it possible to operate the zoom ring after approaching the subject for easy angle-of-view adjustment. The M.Zuiko Digital 8-25mm F4.0 PRO lens supports Focus Stacking3, which merges images into a single photo in focus from the foreground to background in-camera, for versatile macro functionality. Reliable Durability This lens features superb IPX1-equivalent splashproof and dustproof performance and freezeproof performance to 14°F for the ultimate reliability unique to the M.Zuiko PRO series. When paired with the Olympus OM-D E-M1 and E-M5 series, you can have peace of mind using this lens in punishing environments such as rain and snow. Fluorine coating is used on the front lens for easy cleaning in rainy, snowy, or dusty environments. Filter Support Despite its ultra wide-angle design, the M.Zuiko Digital ED 8-25mm F4.0 PRO lens is 72mm filter-compatible, allowing the use of PL or ND filters. This provides more versatility, potentially minimizing glare and reflections, and enhancing the final look of an image. Other Features A Manual Focus Clutch provides instantaneous switching between auto and manual focus options. A lens function button is available on the side of the lens so users can change settings with the touch of their thumb, while holding the camera. Specifications Please see our website for detailed product specifications: https://www.dpreview.com/news/9289501650/olympus-introduces-m-zuiko-8-25mm-f4-pro-micro-four-thirds-lens. Pricing, Configurations, Availability & Specifications The Olympus M.Zuiko Digital ED 8-25mm F4.0 PRO lens comes packaged with the LH-76E lens hood,LC-72C front lens cap, LR-2 rear lens cap and a protective cloth wrap. It is available for pre-order now for $1,099.99 USD and $1,399.99 CAD at participating local authorized retailers, or at www.getolympus.com, and will begin shipping in July 2021. Olympus M.Zuiko Digital ED 8-25mm F4 Pro specifications Principal specifications Lens type - Zoom lens Max Format size - FourThirds Focal length - 8–25 mm Image stabilization - No Lens mount - Micro Four Thirds Aperture Maximum aperture - F4 Minimum aperture - F22 Aperture ring - No Number of diaphragm blades - 7 Optics Elements - 16 Groups - 10 Special elements / coatings - 1 DSA + 1 Super ED + 1 ED + 1 HR + 2 aspherical ED elements, ZERO coating Focus Minimum focus - 0.23 m (9.06″) Maximum magnification - 0.14× Autofocus - Yes Motor type - Linear Motor Full time manual - Yes Focus method - Internal Distance scale - Yes DoF scale - No Physical Weight - 411 g (0.91 lb) Diameter - 77 mm (3.03″) Length - 89 mm (3.5″) Materials - Magnesium alloy Sealing - Yes Colour - Black Zoom method - Rotary (extending) Power zoom - No Filter thread - 72 mm Hood supplied - Yes Tripod collar - No

Press release: LOOK CLOSER: NIKON UNVEILS THE NEW NIKKOR Z MC 105mm f/2.8 VR S AND NIKKOR Z MC 50mm f/2.8, THE FIRST NIKON Z SERIES MICRO LENSES FOR MACRO PHOTOGRAPHY The Powerful NIKKOR Z MC 105mm f/2.8 VR S and the Compact NIKKOR Z MC 50mm f/2.8 Lenses Add Creative Versatility to the Expanding NIKKOR Z Lineup; Nikon also Announces Upcoming Release of Compact Primes in 2021 MELVILLE, NY (June 2, 2021) – Today, Nikon Inc. announced the NIKKOR Z MC 105mm f/2.8 VR S and NIKKOR Z MC 50mm f/2.8, the latest additions to the rapidly growing NIKKOR Z lens lineup for Nikon’s high-performance Z series mirrorless cameras. The premium NIKKOR Z MC 105mm and the compact NIKKOR Z MC 50mm are the first NIKKOR Z lenses to feature a 1:1 reproduction ratio, allowing users to get close to their subjects and fill the frame with edge-to-edge sharpness and incredible details. Whether photographing subtle intricacies of wildlife, wedding details, food and jewelry or capturing striking portraits with gorgeous bokeh, these new macro lenses deliver a fantastic combination of versatility and precision. “As the first native micro NIKKOR Z lenses, the NIKKOR Z MC 105mm and NIKKOR Z MC 50mm strengthen our expanding Z series lineup, adding yet another category of powerful optics,” said Jay Vannatter, Executive Vice President, Nikon Inc. “Together, both lenses represent a new category for the NIKKOR Z lineup, yet each have their own personalities and advantages that creators are bound to love.” These new NIKKOR Z lenses benefit from the Nikon Z mount, which features a large diameter and short flange focal distance to deliver superior optical performance and abundant light gathering abilities. The lenses render sharp images from edge-to-edge, suppress chromatic aberrations across the focusing range and virtually eliminate color bleeding and fringing typical of macro lenses. Users of either new lens can also take advantage of the focus peaking feature in the Z series cameras to easily acquire and maintain manual focus for macro shots with incredible depth of field. NIKKOR Z MC 105mm f/2.8 VR S: Hidden Worlds Revealed The NIKKOR Z MC 105mm f/2.8 VR S is a high-quality S-line lens1 engineered for a wide array of shooting styles and designed to deliver intense sharpness and beautiful bokeh. The lens’ 1:1 reproduction ratio resolves details missed by the human eye and can reproduce subjects at life size. With a versatile mid-telephoto focal length and fast f/2.8 maximum aperture, the NIKKOR Z MC 105mm f/2.8 VR S provides the benefits of two lenses in one, with the ability to capture elaborate details as well as striking portraits. Constructed with an optical formula designed for macro photography, the NIKKOR Z MC 105mm features a larger rear aspherical lens element to reduce field curvature from infinity to close-up. Additionally, the lens’ short minimum focusing distance of 0.96 feet (0.29m) allows for sharp images with a heavily blurred background, drawing in the viewers’ attention and adding scale when photographing small details. The NIKKOR Z MC 105mm’s Multi-Focus STM system affords consistently smooth, silent and accurate focus due to the customized autofocus algorithm, which accounts for minute distance changes that alter the effective aperture. The lens also includes a limiter switch to reduce the working range to a maximum of 1.6 feet (0.5m), in order to acquire focus efficiently and quickly. Furthermore, with a near-silent AF performance, the lens allows users to capture high-quality still images and videos without disturbing small creatures in the field. Equipped with 4.52 stops of Vibration Reduction, the NIKKOR Z MC 105mm makes it easy to shoot handheld and allows users to confidently capture tack-sharp images or videos of products, food or animals. The lens is also compatible with the in-body stabilization feature in the full-frame Z series mirrorless cameras, providing 5-axis VR. As part of the premium S-line, the NIKKOR Z MC 105mm f/2.8 VR S includes NANO Crystal and ARNEO Coatings to limit flare and ghosting effects, even with backlighting. This new lens combines useful controls, including a manual focus ring, lens function shortcut button, control ring and lens info panel with robust weather sealing for truly reliable performance in adverse conditions. Professional commercial photographer and Nikon Ambassador Joey Terrill was tasked with evaluating the new lens and capturing content prior to its public release. He was thoroughly impressed with its performance, stating, “The NIKKOR Z MC 105mm f/2.8 VR S is unquestionably the most exceptional lens I've ever used. The clarity, color fidelity, and breathtaking sharpness are present in every image. Pictures feel textural and dimensional while maintaining stunning subject accuracy. It is the perfect match for the extraordinary resolution and expansive dynamic range of the Z camera sensors, and the nuance from tone to tone feels as pure as photography can be. It's very likely this lens will be permanently affixed to my camera going forward.” NIKKOR Z MC 50mm f/2.8: Wherever You Go, Get Closer The NIKKOR Z MC 50mm f/2.8 is a small and lightweight micro lens designed for spontaneous street snapshots and capturing small details with stunning clarity. The lens sports a 1:1 reproduction ratio, and an extremely compact and lightweight design of merely 9.2 oz, making it a portable and comfortable option to carry around for all-day shooting. With a natural 50mm focal length, the NIKKOR Z MC 50mm f/2.8 takes advantage of ambient light to deliver beautiful images with a wider field of view, which is ideal for photographing up-close scenes of food, flowers or everyday snapshots. The 0.53 ft (0.16m) minimum focusing distance enables users to get closer to the action and amplify the separation between the subject, background, and foreground. Meanwhile, the NIKKOR Z MC 50mm’s large f/2.8 aperture affords gorgeous bokeh, fast shutter speeds and superior flexibility for shooting handheld, especially when paired with full-frame Nikon Z series cameras that feature IBIS. Equipped with stepping motors (STM) and a focus limiter switch, the NIKKOR Z MC 50mm delivers fast and reliable autofocus when shooting photos or videos in the field, such as capturing butterflies or the petals of a flower blowing in the wind. The NIKKOR Z MC 50mm f/2.8 sports a modern design with a variety of intuitive controls, including a lens barrel that integrates helpful visual indicators for focus distance and reproduction ratio. The lens also features a focus limiter switch to limit the AF search range for effortless capture, while the control ring can be assigned to a variety of functions. The lens is augmented with a fluorine coated front element to resist dirt and smudges, as well as a dust and drip resistant build for rugged reliability, making it an ideal travel lens to take everywhere. Furthermore, the NIKKOR Z MC 50mm is compatible with the ES-2 film digitizing adapter set, which can be screwed onto the front of the lens for digitizing 35mm film, expanding the creativity possibilities of the lens. Pricing and Availability The NIKKOR Z MC 105mm f/2.8 VR S and NIKKOR Z MC 50mm f/2.8 will be available in late June 2021 for suggested retail prices (SRP) of $999.95* and $649.95*, respectively. For more information about the latest Nikon products, including the new NIKKOR lenses and the entire Nikon Z series, please visit www.nikonusa.com. Development of Lightweight and Compact Prime Lenses The NIKKOR Z lineup continues to expand at an unprecedented pace, with an evolving roadmap that includes a wide variety of planned lenses. To address consumer requests for small, sharp, high-quality prime lenses, Nikon is excited to announce the development of the NIKKOR Z 28mm f/2.8 and NIKKOR Z 40mm f/2, two compact and lightweight FX-format lenses. These lenses are scheduled for release within 2021. The NIKKOR Z 28mm f/2.8 will be a wide-angle prime lens ideal for everyday snapshots and street photography, while the NIKKOR Z 40mm f/2 will allow users to enjoy a natural field of view and dramatic bokeh. Both primes are small, simple to use and great companions for both full-frame and DX-format Z series users.

Press Release: Vazen launches the 50mm T2.1 1.8X Anamorphic Lens in PL/EF mount for Full Frame cameras Vazen has unveiled the 50mm T2.1 1.8X anamorphic lens, adding a ultra wide angle option to its full frame EF/PL 1.8x anamorphic lens line-up. The new Vazen 50mm T2.1 is designed to cover large format cinema cameras like Red Monstro, Alexa LF, Kinefinity Mavo LF and Z-CAM E2-F8 fully. A 135mm lens is expected to be ready to ship in 1-2 months to complete a 3-lens set (50 – 85 – 135) in phase 1. The new 50mm features a super compact and lightweight design. Weighing merely 3.42 pounds (1.55kg) and 5.24” long (13.3cm), it is one of the world’s smallest 1.8x anamorphic lens for full frame cameras. Its compactness allows it to be balanced on gimbals and rigs very easily. The 50mm has the same focus and aperture position as the 85mm for easy lens switching on set. And a consistent 86mm front filter thread is handy for ND filters or diopters installation. The front diameter is a standard 95mm for matte box mounting. The entire lens is built up of aluminum and the independent aperture and focus rings are incorporated with 0.8 mod cine gears. The lens is available in an interchangeable PL and EF mount. Both mounts and shims can be found with the lens in a Vazen hard case. All Vazen 1.8x anamorphic lenses feature a front anamorphic design. It delivers a buttery smooth oval bokeh, signature blue, but not over saturated, horizontal flare and the widescreen cinematic look. The lens also features a ultra-wide 65? horizontal field of view (similar to a 28mm spherical lens) and the closest focusing distance is 3.6” from sensor. The lens delivered outstanding sharpness, even at wide open, which is unparalleled by other PL/EF anamorphic lenses with the similar squeeze ratio. Vazen chose to adopt a 1.8x squeeze design to balance the anamorphic characters as well as the resolution of the image. The 1.8x squeeze can producee a cinematic widescreen 2.39:1 aspect when paired up with 4:3 sensors. When paired up with 16:9 sensors, much less data (than 2X anamorphic lens) is needed to be cropped away to create the desired 2.39:1 ratio. Pricing & Availability The lens is currently available to order from authorized resellers and from Vazen website (http://www.vzlens.com/). It is available to ship in late August. Free Priority shipping provided. The retail price in US is USD 8,000/pc. A $2,000 discount will be offered for a 2-lens (50 + 85) purchase. Product Page https://vzlens.com/product/vazen-50mm-t2-1-1-8x-anamorphic-lens/ Specifications Focal Length50mm T-stop range - T/2.1 – T/16 Angle of View - Around 65 degrees (Horizontal) Format Compatibility - Full Frame and Super35 Filter Thread - 86mm Front Diameter - 95mm Min. Focusing Distance - 1.1 m (3.6 feet) Dimensions - 9.5 x 13.3 cm Weight - 1.55 kg (3.42 lbs) Mounts - PL / EF (User Inter-changeble)

Tokina Cinema 25-75mm T2.9 cinema lens test. The lens is a small size ground-up true cinema design featuring a compact 174mm overall length, 2kg weight, industry standard 0.8 MOD cinema gears, T2.9 iris, 86mm filter thread, and 95mm front diameter for common cinema accessories. The new 25-75mm T2.9 is designed to cover super35+ type sensors up to a 36mm image circle size. The larger 36mm image circle enables native coverage of RED Helium 8K, RED Dragon 6K, RED Monstro 6K, Alexa LF in 4K UHD, as well as popular cinema and mirrorless cameras from Canon, Blackmagic Design, and Panasonic in 4K DCI or 4K UHD. The 25-75mm is designed to match the mechanical and optical properties of the popular Tokina Cinema 50-135mm T2.9 MKII and 11- 20mm T2.9 zoom lenses. The 25-75mm retains optical design features similar to the 11-20mm T2.9 and 50-135mm T2.9 MKII including parfocal design to retain focus while zooming, limited focus breathing, and low distortion. All lenses in the series feature an interchangeable mount between PL, EF, Sony E, MFT, and Nikon F mounts.

Press release: Leica Releases A New, Universal SL Zoom Lens and Two Bundles Perfect for SL-System Newcomers. May 6, 2021 - Leica Camera is expanding the Leica SL lens portfolio with another versatile zoom lens, also launching in two new bundle options with the SL2 and SL2-S. The Leica Vario-Elmarit - SL 24 - 70 f/2.8 ASPH. is the ideal lens with broad appeal for any photographer given its ability to equally capture reportage, travel, studio, architectural and landscape photography, as well as portraits, close-ups, and video content. With its extensive focal range, consistent maximum aperture of f/2.8, and vast scope of uses, this new addition is a shining example of a lens that can be enjoyed by professionals, enthusiasts and first-time SL-System adopters alike. As a bundle option with the SL2 and SL2-S, the SL-System now becomes an even more viable option for all kinds of users to realize their creative passions. The elaborate Vario-Elmarit-SL 24-70 f/2.8 ASPH. lens design ensures an outstanding optical performance as it is comprised of 19 elements in 15 groups, featuring three elements with aspherical surfaces on both sides. This sophisticated lens also offers an outstanding ability to provide correction of chromatic aberrations across the entire focal range, resulting in a crisp photograph no matter where you zoom. The internal focusing is based on a single, lightweight lens element, and utilizes a silent stepper motor to deliver a fast and precise autofocus. In addition to its lightweight design, the metal body and weather sealing make the Vario-Elmarit-SL 24–70 f/2.8 ASPH durable in any environment, ultimately making it suited for even the rigors of outdoor landscape and adventure photographers or the hustle and bustle of a pro wedding photographer. The compact dimensions of the Vario-Elmarit-SL 24–70 f/2.8 ASPH. are made possible by the omission of in-lens optical image stabilization. When the lens is mounted on the SL2 or SL2-S, the camera’s stabilized image sensor steps up to the task with highly effective image stabilization while affording the lens its smaller size and lower weight. This makes the Vario-Elmarit-SL 24–70 f/2.8 ASPH. the ultimate tool for both still photography in low-light and video recordings with rock-solid dynamic camera movements. The aperture of the Vario-Elmarit-SL 24–70 f/2.8 ASPH. comprises 11 blades that create a consistently lovely, circular bokeh to make subjects stand out and pop from the background, while its minimum focusing distance ensures exceptionally high-quality images even when shooting at close range. From near to far, low-light to broad sunlight, portraits to fast action, 24 to 70 mm, the new addition to the L-Mount portfolio enables photographers to capture any kind of photo with top-level sharpness and the Leica look. Supplementing the launch of the Vario-Elmarit-SL 24-70 f/2.8 ASPH. lens are two camera and lens bundles, offering the latest of the SL-System at a more approachable price when purchased as a set. Choose either the high-megapixel flagship SL2 or the jack-of-all-trades hybrid SL2-S along with the new 24-70 lens for an even further value proposition, enabling photographers or videographers to pursue their path to creative freedom. The new Leica Vario-Elmarit-SL 24–70 f/2.8 ASPH. is available to order today at Leica Stores, Boutiques and Dealers for $2,795. The SL2 and SL2-S camera bundles coupled with the new 24-70 are priced at $8,795 and $7,195 respectively – representing a savings of $595 in either bundle. Leica Vario-Elmarit-SL 24-70mm F2.8 ASPH specifications: Principal specifications Lens type - Zoom lens Max Format size - 35mm FF Focal length - 24–70 mm Image stabilization - No Lens mount - L-Mount Aperture Maximum aperture - F2.8 Minimum aperture - F22 Aperture ring - No Number of diaphragm blades - 11 Optics Elements - 19 Groups - 15 Special elements / coatings - 3 aspherical elements Focus Minimum focus - 0.18 m (7.09″) Maximum magnification - 0.34× Autofocus - Yes Motor type - Stepper motor Full time manual - Unknown Focus method - Internal Distance scale - No DoF scale - No Physical Weight - 856 g (1.89 lb) Diameter - 88 mm (3.46″) Length - 123 mm (4.84″) Materials - Anodized aluminum Sealing - Yes Colour - Black Zoom method - Rotary (extending) Power zoom - No Zoom lock - No Filter thread - 82 mm Hood supplied - Yes