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Press release: Canon Introduces its Most Affordable, Compact, and Lightweight EOS R Camera Ever: The EOS R100 The Company Also Announced the Wide-Angle “Pancake” Style RF28mm F2.8 STM Lens MELVILLE, N.Y., May 24, 2023 – Canon U.S.A., Inc., a leader in digital imaging solutions, is excited to announce the launch of the EOS R100 camera and RF28mm F2.8 STM lens, two new affordable compact and lightweight tools for entry-level and emerging content creators to elevate their skills. The Canon EOS R100 camera was designed for new, first-time mirrorless camera or existing interchangeable camera users who previously enjoyed EOS Rebel or EOS M cameras. The camera touts key features such as a 24.2 megapixel APS-C size sensor, the DIGIC 8 image processor, 4K (Cropped) and Full HD (Full-Width) video at up to 24 and 60 frames-per-second respectively, Autofocus with eye and face detection, and Bluetooth™ and Wi-Fi® connectivity capabilities. For users who are making the EOS R100 their first interchangeable lens (ILC) camera, a significant advantage over using a smartphone camera will be lens selection. The EOS R100 is compatible with the complete lineup of RF and RF-S lenses, and EF and EF-S lenses can be utilized when using one of three available Canon EF-EOS R mount adapters (each sold separately). This selection of lenses includes the Canon RF28mm F2.8 STM lens, which was also announced today. The Canon RF28mm F2.8 STM is a “pancake” style, value lens that targets a wide variety of users, from amateur to enthusiast full-frame and APS-C camera users. Key features of the new lens include: Minimum focusing distance of 9.1 inches (0.23m) and a maximum magnification of 0.17x Retracting feature that helps to shorten the overall length of the lens Circumferential manual focus mode/control ring selector Gear-type STM motor providing smooth autofocusing while capturing video Built-in Control Ring provides quick access to multiple camera controls 7-blade circular aperture helps to provide beautifully blurred background and bokeh Pricing and Availability The Canon EOS R100 camera is scheduled to be available in July 2023 for an estimated retail price of $479.99 for body only, $599.99 with the RF-S18-45mm F4.5-6.3 IS STM lens, and $829.99 with the RF-S18-45mm F4.5-6.3 IS STM and RF-S55-210mm F5-7.1 IS STM lenses. The RF28mm F2.8 STM lens is scheduled to be available in July 2023 for an estimated retail price of $299.99.
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Press release: Canon Introduces the RF100-300mm F2.8 L IS USM to Its Lens Lineup The new lens combines the flexibility of a zoom lens with the quality of a telephoto lens MELVILLE, NY, April 20, 2023 – Today, Canon U.S.A., Inc., a leader in digital imaging solutions, announced the launch of the RF100-300mm F2.8 L IS USM lens, answering calls from photojournalists and professional level customers for a modern 300mm f/2.8 equivalent lens. “This lens is an absolute game changer! It gives you the most incredible range, but without sacrificing the f/2.8 aperture. To have this kind of performance at your fingertips is incredible!” Roberto Valenzuela, fashion and wedding photographer For decades, the 300mm f/2.8 telephoto lens has been an industry standard for photojournalists, professionals, and aspiring enthusiast photographers due to its outstanding image quality, excellent speed for indoor shooting, and relatively light weight for hand-holding. Now, with the launch of the RF100-300mm F2.8 L IS USM, Canon delivers the flexibility of a zoom lens design with the truly outstanding quality of a 300mm f/2.8 L-series telephoto lens. Exceeding the reach and potential of traditional 70-200mm lenses, and adding zoom flexibility to its Canon EF 300mm f/2.8L IS predecessor, the RF100-300mm F2.8 L IS USM lens brings new value to customers with the following features: Wide Focal Range — 100-300mm range Extended Zoom — Optional RF1.4x and 2x extenders are supported with this lens, enabling a zoom range of up to 600mm Spectacular Image Quality — f/2.8 constant wide aperture; Fluorite Aspherical and UD-glass design Reliable Stabilization — Up to 5.5 stops correction with in-lens Optical Image Stabilization and up to 6.0 stops correction with in-body coordinated Image Stabilization (CIPA standard) Weather and Dust Resistant — Durable in various environmental conditions Compact and Lightweight Design — Despite capabilities to zoom over 300mm, this lens is unusually lightweight, just barely heavier than the EF300mm f/2.8L IS II “I love this lens! It’s incredibly lightweight, versatile, and sharp. Toss on the 2x extender and you can snipe gorgeous frames at a distance, especially with the built in image stabilizer. This lens is going to change the game for live concerts, weddings, and so much more.” Ben Hagarty, Grammy award-winning cinematographer This telephoto zoom lens is ideal for professionals who use a Canon EOS R3, EOS R5 or EOS R6 Mark II full-frame mirrorless camera, but can also be a catalyst for users who have developed into serious, aspirational enthusiasts and are looking to step beyond their traditional telephoto lens experience. Best use cases include, but are not limited to, indoor sports, motorsports, outdoor fashion, video and cinema, photojournalism and theater work. For high-level shooters and videographers particularly working in low-light settings and seeking a hand-holdable solution, this lens provides the total answer. Price & Availability The Canon RF100-300mm F2.8 L IS USM lens is expected to be available in May for an estimated retail price of $9,499.00*. For more information, please visit usa.canon.com
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Press release: BOUNDLESS CREATIVITY: CANON ANNOUNCES THE CANON EOS R6 MARK II HYBRID FULL-FRAME CAMERA New RF135mm F1.8 L IS USM Lens and Speedlite EL-5 Flash Unit Also Announced MELVILLE, NY, November 2, 2022 – Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the launch of the new EOS R6 Mark II camera body, Canon’s new hybrid full-frame camera, and the first EOS R series full-frame mirrorless to take the step into the second generation. In addition, Canon is also introducing the new RF135mm F1.8 L IS USM mid-telephoto portrait lens and Speedlite EL-5 flash unit. Ideal for advanced amateurs and featuring user-friendly functions, the EOS R6 Mark II camera is a high-performance hybrid camera that’s designed to capture decisive moments in both photo and video formats. It will satisfy a wide range of needs including professional production, vlogging, still pictures, filmmaking, and more. The camera is also well-suited for various photography subjects such as portrait, landscape, sports and wildlife. With the EOS R6 Mark II camera, creativity has virtually no borders. As the market share leader for mirrorless cameras in the United States through Q3 of 2022, Canon continues to strengthen its innovative EOS R lineup with the new EOS R6 Mark II camera. The EOS R6 Mark II offers enhanced video and photo functions, such as in-body Image Stabilization, as well as specifications that can satisfy video production needs, such as controlled focusing. “As a filmmaker who is always on the move, I need a camera I can trust in a multitude of environments as well as keeping up with my fast paced style of shooting and the new Canon EOS R6 Mark II does just that.” said Canon Co-Lab Creator, Sam Newton. In addition to its compact size and ease of use, the EOS R6 Mark II camera also features: 24.2 megapixels, full-frame image sensor 4K 59.94p video recording External 6K RAW video recording / Internal 4K video recording oversampled from 6K High-speed burst shooting Canon Log 3 maximizing dynamic range Autofocus (AF): highly accurate subject detection with human, animal, vehicle and automatic settings Horses, trains, and airplanes are newly detectable through the use of deep learning technology Continuous movie recording that exceeds 30 minutes Up to 12 frames per second mechanical shutter Up to 40 frames per second with electronic shutter In-body Image Stabilization as effective as up to 8 stops faster shutter speed Alongside the new camera body, Canon has announced a new addition to its growing line of innovative RF lenses – the RF135mm F1.8 L IS USM. This is a fixed focal length mid-telephoto portrait lens that is compatible with any EOS R-series camera. The RF135mm F1.8 L IS USM achieves beautiful and generous bokeh with the large-diameter F1.8 and comes equipped with in-lens Image Stabilization. The coordinated control of this IS coupled with the in-body IS present in the EOS R6 Mark II camera and other EOS R equipped IBIS cameras helps reduce camera shake and empowers photographers to express a feel of motion when shooting in dark areas with slow shutter speeds. “The image quality and super smooth bokeh out of the new RF135mm F1.8 L IS USM lens is absolutely spectacular and superior to the EF version.” said Canon Explorer of Light, Vanessa Joy. Additionally, Canon has announced the new Speedlite EL-5 flash unit, designed for superior compatibility with the new EOS R6 Mark II. The Speedlite EL-5 is Canon’s first flash product compatible with the new multi-function shoe present in the EOS R6 Mark II, EOS R3, EOS R7 and EOS R10 cameras. “The new Canon Speedlite EL-5 flash will give that magical kiss of light that brings a picture to life and illuminates your creative vision.” said Canon Explorer of Light, Bob Davis. Price & Availability The Canon EOS R6 Mark II camera body only and kits with either the Canon RF24-105 F4 L IS USM or the RF24-105 F4.0-7.1 IS STM USM lens will be available in late November 2022 for estimated retail prices of $2499.00, $3599.00 and $2799.00 respectively*. Notes ¹ As of November 2 2022, the MC-N10 Remote Grip is compatible with the Z 9, Z 7II, and Z 6II. Be sure to update camera firmware to the latest version. ² When two 1.2 V AA rechargeable Ni-MH batteries are used. Battery endurance may vary depending on batteries used, operating environment, usage conditions, and storage conditions. ³ Thorough dust- and drip-resistance is not guaranteed in all situations or under all conditions.
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Press release: Canon ADDS EOS R50 and EOS R8 TO THE GROWING EOS R MIRRORLESS Camera SYSTEM Plus, Image Story Telling Through R-Mount Lenses Is Ramped Up With Additions of the New RF-S55-210mm F5-7.1 IS STM and RF24-50mm F4.5-6.3 IS STM Lenses MELVILLE, NY, February 7, 2023 – Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the launch of the new EOS R50 camera body, ideal for entry level users, and the EOS R8, an extremely compact, full-frame camera aimed at advanced amateur photo and video enthusiasts looking for budget-friendly options that don't sacrifice performance. Additionally, two new RF-Mount lenses are being introduced to the ever-growing R-mount lens lineup. EOS R50 Compact, lightweight and ideal for those looking to step up their video quality, the EOS R50 provides an impressive movie-shooting experience thanks to the APS-C sensor, with 4K video, uncropped 4K capture (at all frame rates), and outstanding Dual Pixel CMOS AF technology. With the addition of whole area tracking, subject detection, and movie-prerecording, difficult photo and movie opportunities can be easier to capture with a 24.2-million-pixel, APS-C sized image sensor. In addition, the EOS R50 is equipped with an eye-level electronic viewfinder to help achieve shot steadiness and ease viewing in bright sunlight conditions. A great camera for those who are looking to lean into interchangeable lenses, the EOS R50 camera can capture travel adventures, family portraits, sports, wildlife and even help a small business with marketing imagery. For those who are budding content creators, the EOS R50 will be available later in 2023 as part of a Content Creator Kit – packaged with a microphone, lens and grip. Overall, the EOS R50 is truly a jack of all content creation trades. “The first time I picked up the EOS R50, I noticed how light it was. When I saw the footage, I wondered how the quality can be so good when it’s this lightweight in my hand. My mind was blown!” Bianca Matisse Taylor – Content creator and blogger EOS R8 The EOS R8 — affordable and functional — is a full-frame mirrorless camera aimed at the up-and-coming video or photo enthusiast. This camera comes with class-leading autofocus while still extremely capable for everyday and general photography use. Equipped with a 24.2-megapixel CMOS image sensor and DIGIC X image processor, the EOS R8 is optimal for full-frame RF lenses — allowing enhanced wide-angle field of views when compared to APS-C sensor cameras. Extremely lightweight and compact, the EOS R8 shoots up to 6-fps with 1st-curtain Electronic shutter, and up to 40-fps with full electronic. For users who've already explored interchangeable lens cameras but haven't yet broken into mirrorless, the EOS R8 should be the camera that takes them over the threshold to capture events, weddings, still life, travel and pets. “My work is a lot about movement and not missing a beat with the fast shutter on the EOS R8 is so important to me as an artist.” Jasper Soloff – Photographer and Director Additional product specs include: Video performance Uncropped 4K video to 59.94p (29.97p with EOS R50) (with 6k oversampling) Full-HD to 59.94 fps, and High Frame Rate to 119.8 fps (Full HD 180p EOS R8) Dual Pixel CMOS AF, with subject detection for people, animals and vehicles Up to 2 hours of continuous recording (one hour with EOS R50); no 30 min limit Focus breathing correction Enhanced usability for video correction Vertical Video Metadata Movie Self Timer Audio Noise Reduction (only in EOS R8) UVC/UAC Support, for USB livestreaming Recording Emphasis Aspect Markers Connectivity Easy wireless connection from camera to compatible smartphone Camera Connect with USB connection to compatible smartphone USB streaming direct to computer via Zoom™, Teams™, or Skype™ MFI Certified (Apple); WPA3-Personal protected access Convenient firmware updates via compatible smartphone Cloud RAW processing Alongside the camera bodies, Canon will release two new lenses. The RF-S lens line, optimized for the smaller APS-C sensor size, expands with the Canon RF-S55-210mm F5-7.1 IS STM lens. This is a telephoto zoom, giving coverage equivalent to an 88–336mm lens on a full-frame camera. The lens opens the door to telephoto photography and videography, with 4.5 stops optical image stabilization, and close-focusing that can fill the frame with a subject roughly 2x3 inches in size (at its 210mm zoom setting, and minimum focus distance). And it does all this in an incredibly lightweight and compact package. The Canon RF24-50mm F4.5-6.3 IS STM is a new, compact standard zoom lens for full-frame EOS R-series cameras. Ranging from true wide-angle to traditional “standard lens” coverage at 50mm, the lens is a travel friendly design with an extremely compact exterior. The RF24-50mm F4.5-6.3 IS STM lens is just over 2 inches long when fully retracted, and under 3.5 inches when extended — weighing less than half a pound. Optical Image Stabilization, with 4.5 stops of shake-correction, further enhances its appeal for video and still-image shooting. It’s also useable on an APS-C sensor Canon camera, where the lens' effective coverage is equivalent to what a 38–80mm would deliver on a full-frame camera. Price & Availability The Canon EOS R8 camera body will be available for an estimated retail price of $1,499.00*. The Canon RF24-50mm F4.5-6.3 IS STM lens with the EOS R8 will have an estimated retail price of $1,699.00*. The Canon EOS R50 camera body will be available for an estimated retail price $679.99*. The EOS R50 with the RF-S18-45mm 4.5-6.3 IS STM lens will be available for an estimated retail price of $799.99.* The EOS R50 with the RF-S18-45mm 4.5-6.3 IS STM and RF-S55-210mm F5-7.1 IS STM lenses will be available for an estimated retail price of $1,029.00* The RF24-50mm F4.5-6.3 IS STM lens will be available for an estimated retail price $299.99* while the RF-S55-210mm F5-7.1 IS STM lens will have an estimated retail price of $349.99*. All products are currently scheduled to be available in Spring 2023. For more information, please visit usa.canon.com. * Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.
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Press release: Canon ADDS EOS R50 and EOS R8 TO THE GROWING EOS R MIRRORLESS Camera SYSTEM Plus, Image Story Telling Through R-Mount Lenses Is Ramped Up With Additions of the New RF-S55-210mm F5-7.1 IS STM and RF24-50mm F4.5-6.3 IS STM Lenses MELVILLE, NY, February 7, 2023 – Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the launch of the new EOS R50 camera body, ideal for entry level users, and the EOS R8, an extremely compact, full-frame camera aimed at advanced amateur photo and video enthusiasts looking for budget-friendly options that don't sacrifice performance. Additionally, two new RF-Mount lenses are being introduced to the ever-growing R-mount lens lineup. EOS R50 Compact, lightweight and ideal for those looking to step up their video quality, the EOS R50 provides an impressive movie-shooting experience thanks to the APS-C sensor, with 4K video, uncropped 4K capture (at all frame rates), and outstanding Dual Pixel CMOS AF technology. With the addition of whole area tracking, subject detection, and movie-prerecording, difficult photo and movie opportunities can be easier to capture with a 24.2-million-pixel, APS-C sized image sensor. In addition, the EOS R50 is equipped with an eye-level electronic viewfinder to help achieve shot steadiness and ease viewing in bright sunlight conditions. A great camera for those who are looking to lean into interchangeable lenses, the EOS R50 camera can capture travel adventures, family portraits, sports, wildlife and even help a small business with marketing imagery. For those who are budding content creators, the EOS R50 will be available later in 2023 as part of a Content Creator Kit – packaged with a microphone, lens and grip. Overall, the EOS R50 is truly a jack of all content creation trades. “The first time I picked up the EOS R50, I noticed how light it was. When I saw the footage, I wondered how the quality can be so good when it’s this lightweight in my hand. My mind was blown!” Bianca Matisse Taylor – Content creator and blogger EOS R8 The EOS R8 — affordable and functional — is a full-frame mirrorless camera aimed at the up-and-coming video or photo enthusiast. This camera comes with class-leading autofocus while still extremely capable for everyday and general photography use. Equipped with a 24.2-megapixel CMOS image sensor and DIGIC X image processor, the EOS R8 is optimal for full-frame RF lenses — allowing enhanced wide-angle field of views when compared to APS-C sensor cameras. Extremely lightweight and compact, the EOS R8 shoots up to 6-fps with 1st-curtain Electronic shutter, and up to 40-fps with full electronic. For users who've already explored interchangeable lens cameras but haven't yet broken into mirrorless, the EOS R8 should be the camera that takes them over the threshold to capture events, weddings, still life, travel and pets. “My work is a lot about movement and not missing a beat with the fast shutter on the EOS R8 is so important to me as an artist.” Jasper Soloff – Photographer and Director Additional product specs include: Video performance Uncropped 4K video to 59.94p (29.97p with EOS R50) (with 6k oversampling) Full-HD to 59.94 fps, and High Frame Rate to 119.8 fps (Full HD 180p EOS R8) Dual Pixel CMOS AF, with subject detection for people, animals and vehicles Up to 2 hours of continuous recording (one hour with EOS R50); no 30 min limit Focus breathing correction Enhanced usability for video correction Vertical Video Metadata Movie Self Timer Audio Noise Reduction (only in EOS R8) UVC/UAC Support, for USB livestreaming Recording Emphasis Aspect Markers Connectivity Easy wireless connection from camera to compatible smartphone Camera Connect with USB connection to compatible smartphone USB streaming direct to computer via Zoom™, Teams™, or Skype™ MFI Certified (Apple); WPA3-Personal protected access Convenient firmware updates via compatible smartphone Cloud RAW processing Alongside the camera bodies, Canon will release two new lenses. The RF-S lens line, optimized for the smaller APS-C sensor size, expands with the Canon RF-S55-210mm F5-7.1 IS STM lens. This is a telephoto zoom, giving coverage equivalent to an 88–336mm lens on a full-frame camera. The lens opens the door to telephoto photography and videography, with 4.5 stops optical image stabilization, and close-focusing that can fill the frame with a subject roughly 2x3 inches in size (at its 210mm zoom setting, and minimum focus distance). And it does all this in an incredibly lightweight and compact package. The Canon RF24-50mm F4.5-6.3 IS STM is a new, compact standard zoom lens for full-frame EOS R-series cameras. Ranging from true wide-angle to traditional “standard lens” coverage at 50mm, the lens is a travel friendly design with an extremely compact exterior. The RF24-50mm F4.5-6.3 IS STM lens is just over 2 inches long when fully retracted, and under 3.5 inches when extended — weighing less than half a pound. Optical Image Stabilization, with 4.5 stops of shake-correction, further enhances its appeal for video and still-image shooting. It’s also useable on an APS-C sensor Canon camera, where the lens' effective coverage is equivalent to what a 38–80mm would deliver on a full-frame camera. Price & Availability The Canon EOS R8 camera body will be available for an estimated retail price of $1,499.00*. The Canon RF24-50mm F4.5-6.3 IS STM lens with the EOS R8 will have an estimated retail price of $1,699.00*. The Canon EOS R50 camera body will be available for an estimated retail price $679.99*. The EOS R50 with the RF-S18-45mm 4.5-6.3 IS STM lens will be available for an estimated retail price of $799.99.* The EOS R50 with the RF-S18-45mm 4.5-6.3 IS STM and RF-S55-210mm F5-7.1 IS STM lenses will be available for an estimated retail price of $1,029.00* The RF24-50mm F4.5-6.3 IS STM lens will be available for an estimated retail price $299.99* while the RF-S55-210mm F5-7.1 IS STM lens will have an estimated retail price of $349.99*. All products are currently scheduled to be available in Spring 2023. For more information, please visit usa.canon.com. * Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.
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Press Release: Time To Level Up: Canon Announces EOS R7 and EOS R10, the First EOS R-Series Cameras with APS-C Imaging Sensors New RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM Standard Zoom Lenses Also Announced MELVILLE, NY, May 24, 2022 – Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the launch of the new EOS R7 and EOS R10 camera bodies, Canon’s first EOS R-series models with smaller-size APS-C imaging sensor. Ideal for hobbyists and general photography enthusiasts, the EOS R7 is the quintessential camera to take your photography to the next level. It is a powerful camera choice for those seeking an upgrade to their travel and vacation photos or to capture life-long family memories while opening a new world of creative and professional possibilities. The EOS R10 is perfect for content creators looking for a camera option to capture high-quality action videos and images of sports, wildlife, and motorsports. As the market share leader for mirrorless cameras in the United States during Q1 of 20221, Canon looks to solidify their position with the addition of new offerings within the EOS R lineup. EOS R7 and EOS R10 provide enhanced video functions and accessories, such as the new multifunction shoe with EOS R7, while still maintaining a high-level ease of use. With a robust mirrorless system at their core, these cameras provide users with a powerful telephoto reach through both still image and video due to the 1.6x crop factor that comes with APS-C sensor cameras. In addition to its compact size and ease of use, the EOS R7 and EOS R10 also feature: 32 million pixels (EOS R7) and 24 million pixels (EOS R10), APS-C size image sensor Autofocus (AF): subject detection inherited from EOS R3 Up to 15 frames per second (FPS) mechanical shutter First Canon APS-C camera with up to 7.0 stops Coordinated Image Stabilization Dual memory card slots (EOS R7 only) Full width 4K video recording at 60p (EOS R7 only), 30p and 24p Record each clip over thirty (30) minutes2 Up to 30FPS with electronic shutter (EOS R7 only) Dust and moisture resistant (EOS R7 only) In-body image stabilization (EOS R7 only) Alongside the camera bodies, Canon will release new RF-S lenses – a series of RF-mount lenses that are optimized for the smaller APS-C sensor size of the new EOS R camera system. Marked as the RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM lenses, these will be the standard zoom lenses for the EOS R7 and EOS R10 cameras. The RF-S 18-45mm provides an 18-45mm focal length, but users will experience a field of view equivalent to 29-72mm lens coverage on a full-frame camera. The RF-S18-150mm lens is a longer-range standard zoom, equivalent to 29-240mm lens coverage on a full frame. While ideal for the new EOS R10 and EOS R7 APS-C sized sensor bodies, these lenses can be used for any R-series camera. Price & Availability The Canon EOS R10 camera body will be available for an estimated retail price of $979.993. The Canon RF-S18-45mm F4.5-6.3 IS STM lens with the EOS R10 will have an estimated retail price of $1,099.003. The Canon RF-S18-150mm F3.5-6.3 IS STM lens with the EOS R10 will have an estimated retail price of $1,379.003. The Canon EOS R7 camera body will be available for an estimated retail price $1,499.003. The Canon RF-S18-150mm lens F3.5-6.3 IS STM with the EOS R7 will have an estimated retail price of $1,899.003. The RF-S18-150mm F3.5-6.3 IS STM lens will be available for an estimated retail price $479.003, while the RF-S18-45mm F4.5-6.3 IS STM lens will have an estimated retail price of $299.993. All products will be available in late 2022. For more information, please visit usa.canon.com. 1 Source: The NPD Group/Retail Tracking Service, U.S., Jan. - March 2022 combined. 2 Video may stop due to battery level, card capacity, or internal temperature. 3 Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.