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Press release: Let the PICK, Pick Your Moment! Canon U.S.A. Introduces PowerShot PICK Active Tracking PTZ Camera To U.S. Market MELVILLE, NY, July 12, 2022 – Canon U.S.A., Inc., a leader in digital imaging solutions, is releasing a new product: the PowerShot PICK Active Tracking PTZ Camera. This portable camera offers a hands-free solution for capturing candid photos and videos automatically*. Many of us find that capturing content can interrupt the moment, resulting in a forced posed look. The PowerShot PICK can be the solution. Its face-detecting and tracking technology helps ensure that smiles and more can be detected, when set up through the corresponding app, and the PowerShot PICK will automatically move its camera to capture it all. Previously, the product saw great success with a leading crowdfunding platform in Japan. Due to that success, Canon collaborated with Indiegogo, a similar platform in the United States, which now leads to the official introduction of the PowerShot PICK in the United States. The PowerShot PICK offers a wide range of features, including: Approximately 340 degrees of Pan movement and Tilt capabilities between -20 to 90 degrees 3x optical zoom and 4x digital zoom 19-57mm focal length (35mm equiv.) and automatic image stabilization Active Tracking with Auto Capture Battery Powered Select Voice Commands 11.7MB photos and Full-HD 1080 60p video with movie rates of 59.94, 29.97, and 23.98 frames per second (FPS) The PowerShot PICK requires the MiniPTZ mobile app for compatible iOS, iPadOS, and Android devices. The app includes capabilities like configuration settings, manual remote control of the camera1, automatically generated highlight videos (iOS only), and the ability to browse through and select favorite moments for download. The PowerShot PICK is also a great way to capture your next social media post or home video. Whether you want to film a cooking tutorial or dance video, the PICK can easily record them. The PowerShot PICK is equipped with select voice commands. Let’s say you want to record a dance video. Say, “Hello PICK, record a video!” It’s as easy as that. The PICK is compact and convenient. Lightweight and battery powered, this product is great for everyone who wants to easily capture candid photos and videos almost anywhere. Price & Availability The PowerShot PICK will be available for an estimated retail price of $499.992. Shipping is currently scheduled to begin late summer 2022. For more information, please visit usa.canon.com. *Requires smart phone Bluetooth and iOS 12 or higher, iPadOS 13 or higher or Android 8.0 and up. Phone pairing through Canon MiniPTZ App required initial setup and access to certain features. 1 Connection through remote control depends on connectivity. 2 Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.

Press release: The first step to next-level video content: The Nikon Z 30 is MADE for creators Whether it’s a Hustle or a Hobby, You and the Nikon Z 30 Will Get it Done MELVILLE, NY (June 29, 2022) Nikon Inc.’s newest Z 30 mirrorless camera is designed specifically for video content creators, vloggers and streamers. This small, lightweight, feature packed camera applies Nikon’s expertise in all things imaging, giving creators the ability to easily produce the kind of video content that gets noticed. With the Nikon Z 30, it’s simple to consistently create professional-looking 4K UHD video to get the look you want, with sharp focus, beautiful blurred backgrounds and appealing audio- all on the first take. Swivel front-facing LCD and REC lamp? Got it. Mic input? Better low light performance? Of course. Even though it’s got an affordable price and simple controls, the Z 30 is packed with more advanced features that level up with you, helping to take your content and your channel further. “A real camera with interchangeable lenses is a big leap in a creator’s personal evolution,” said Jay Vannatter, Executive Vice President, Nikon Inc. “We want to support creators by taking the guesswork out of how to get the best production value, which helps them to take their creativity further and grow their communities.” Creator-Centric Features That Make Sense: Front-facing Vari-Angle touchscreen-LCD lets you see yourself in the scene as you compose your shots, confirm the frame, adjust focus and make sure you are always camera-ready. The bright 3.0-inch high-res screen will also feel familiar with the ability to swipe, pinch and zoom through playback and menus, while it also tilts to easily frame unique angles from below the hip or from above. The Nikon Z 30 and NIKKOR Z lenses help you create soft, blurred backgrounds that are a hallmark of higher quality content. The main subject remains sharp, in order to draw your viewer’s attention toward you or anything you want them to see, whether it’s a face or prominent product shot. Reliably fast and sharp autofocus keeps you in focus, precisely following as you move around the scene, with the added benefit of Eye Detection AF. REC lamp acts as a tally light, illuminating on the front of the camera to confirm recording and peace of mind. Higher quality audio enhances your content thanks to a built-in stereo microphone, plus an additional input for using a more powerful external stereo or directional microphone. Get it all in one take with more than two hours (125 minutes1) of recording time, which is ideal for longer videos such as an extensive DIY. Superior low light performance gives you the freedom to shoot indoors, when it’s cloudy or at night, for clear and sharp video, with minimal noise and fast focus. Even in low light, the full-time focus will continuously track you while walking with the screen in self-portrait mode. The ISO range goes up to 25600 for video and 51200 for photos, enabling sharp rendering of details and textures in lower light. Sharp video quality at up to 4K 30P UHD with plenty of room to punch in, or Full HD up to 120P to easily create dramatic slow-motion. What you see is what you get, as the Z 30 captures 4K with no additional crop so you don’t lose any of your frame. Get the look you want with the Picture Control Auto function, which adjusts the video settings according to the scene. There are also 20 different types of Creative Picture Controls to add creative flair to video, and eliminate the need for extra color grading. Using Nikon’s precise color profiling, scenes and skin tones are reproduced naturally and accurately straight out of camera, with a genuinely inviting vibe that’s never cold or clinical. Record on widely available SD cards, which come in a variety of large sizes. Keep the camera running using an external USB-C power source, a great feature that can eliminate the need to swap batteries during a shoot. The camera also works with Nikon’s free Webcam Utility streaming software to integrate for streaming or web conferences. Minimalist, lightweight design that is easy to carry and vlog with. This is the smallest and lightest Z series mirrorless camera ever made. The form factor and weight is made for content creation, vlogging and streaming. It’s balanced and comfortable to hold for long periods of time and small enough to pack. Simple dials give you complete control of settings like aperture and shutter speed for a desired effect. Always connected to your phone (iOS or Android)2 for easy automatic transfer of images using the free Nikon SnapBridge App. If your workflow is editing and posting from your phone, you can also connect to wirelessly send videos from the Z 30 to your device. Using the app, you can also use your phone as a remote control to start and stop your recording, when you are in front of the camera. Superb Still-Camera Features Create better thumbnails and cross-promote posts for your other channels that drive to your video content using the Z 30. The 20 megapixel APS-C /DX-format CMOS sensor captures super-sharp and high-res still images, in any kind of light. Whether you’re shooting a once in a lifetime landscape shot, a cooking close up , the Milky Way at midnight or a gorgeous portrait, users have the option to use fully automatic modes or get creative with advanced settings. The Z 30 is also incredibly fast, with the ability to capture people and pets at up to 11 fps3. What’s more, if you love what you’re seeing in the LCD, you can even snap a selfie while recording video. Creativity Has No Limits with NIKKOR Z Lenses The Z 30 is an interchangeable lens mirrorless camera that opens up an exciting world of possibilities with a wide array of NIKKOR Z lenses, from super–wide lenses for interiors, small spaces and landscapes, incredibly close macro for tiny details on products, or far away action with a telephoto lens. NIKKOR Z glass is specially designed to address the needs of video creators with silent operation, and by minimizing the breathing effect during focusing, while delivering gorgeously rendered colors for a true-to-life experience. Creators can choose a growing collection of more than 30 NIKKOR Z lenses, including: NIKKOR Z DX 16-50mm f/3.5-6.3 VR (included in all Z 30 kits, except when body is sold separately): The Z 30 comes with this extremely small yet versatile zoom lens, that’s great for wide angles, especially when talking directly to the camera. It also features built-in VR (vibration reduction) image stabilization to help create smooth footage and sharp images, even when handheld. NIKKOR Z DX 50-250mm f/4.5-6.3 VR (included in Z 30 Two Lens Kit): Lightweight long zoom lens option with built-in VR that’s great for shots that require extra reach, such as sports and animals. NIKKOR Z 40mm f/2 and 28mm f/2.8: Super-compact “walk-around” primes that are perfect for flattering portraits, casual shooting, travel and discrete street snaps. NIKKOR Z MC 50mm f/2.8: A fantastic macro lens lets you get closer to the things you love to get all of the details. Great for food shots, product shots, nature images and more. Pricing and Availability The new Nikon Z 30 will be available in mid-July 2022 in a variety of kit configurations; As a body only for $709.95 SRP, with a NIKKOR Z DX 16-50mm f/3.5-6.3 lens for $849.95 SRP*, or as a two lens kit with the NIKKOR Z DX 50-250mm f/4.5-6.3 for $1199.95 SRP*. The camera will also be available with the NIKKOR Z DX 18-140mm f/3.5-6.3 lens for $1149.95 SRP* starting in November. Nikon will also offer a Creators Accessory Kit for $149.95 SRP*, which will include a SmallRig Tripod Grip, the Nikon ML-L7 bluetooth remote control, plus the Rode VideoMicro Microphone. A hot shoe-mounted Wind Muff for the built-in microphone will also be available for $9.95 SRP*. For more information about the latest Nikon products, including other NIKKOR Z lenses and the entire collection of Z series cameras, please visit nikonusa.com. 1. In Full HD/24p/25p at 25℃/77℉. The camera’s ability to always achieve the full 125 minutes is dependent on conditions like battery life or the camera’s internal temperature. Approx. 35 minutes of recording time is available in 4K UHD. 2. iPhone®, iPad®, iPod touch® and Android™ devices to which the SnapBridge app has been installed can be used. The SnapBridge app can be downloaded free of charge from the App Store® and Google Play™. See Nikon's website for further information. Apple®, App Store®, the Apple logos, iPhone®, iPad® are trademarks of Apple Inc. registered in the U.S. and/or other countries. The iPhone trademark is used under license from Aiphone Co., Ltd. Android™ and Google Play™ are trademarks of Google LLC. 3. With a mechanical shutter, in high-speed continuous shooting (extended), in JPEG and 12-bit RAW recording. *SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.

Press release: Blackmagic Design Announces New Blackmagic Pocket Cinema Camera 6K G2 Blackmagic Design today announced the Blackmagic Pocket Cinema Camera 6K G2, a next generation model of the Blackmagic Pocket Cinema Camera 6K. The Blackmagic Pocket Cinema Camera 6K G2 includes an adjustable touchscreen screen for easier framing of shots, a larger battery for longer shooting without needing to charge or change batteries, as well as support for an optional electronic viewfinder. The Blackmagic Pocket Cinema Camera 6K G2 has the latest Blackmagic generation 5 color science and retains the popular cinematic Super 35 HDR image sensor with 13 stops of dynamic range, dual native ISO and EF lens mount from the previous model. Blackmagic Pocket Cinema Camera 6K G2 is available immediately from Blackmagic Design resellers worldwide for US$1,995. The elegant design of the Blackmagic Pocket Cinema Camera packs an incredible number of high end digital film features into a miniaturized, handheld design. Made from lightweight carbon fiber polycarbonate composite, the camera features a multifunction handgrip with all controls for recording, ISO, WB and shutter angle right at customers’ fingertips. Because it’s an advanced digital film camera, the sensor is designed to reduce thermal noise allowing cleaner shadows and higher ISO. Plus the large 5 inch LCD makes it possible to get perfect focus at 4K and 6K resolutions. Featuring a larger 6144 x 3456 Super 35 sensor and EF lens mount, the Blackmagic Pocket Cinema Camera 6K G2 lets customers use larger EF photographic lenses to create cinematic images with shallower depth of field, allowing creative defocussed backgrounds and gorgeous bokeh effects. With the advanced Blackmagic OS, customers get an intuitive and user friendly camera operating system based on the latest technology. The interface uses simple tap and swipe gestures to adjust settings, add metadata and view recording status. Customers also get full control over advanced camera features such as on screen focus and exposure tools, 3D LUTs, HDR, metadata entry, timecode, Blackmagic RAW settings and more. Whether users are shooting in bright sunlight or in almost no light at all, the 13 stops of dynamic range with dual native ISO up to 25,600 provide stunning low noise images in all lighting conditions. Plus the 6K models feature a larger Super 35 sensor that allows shooting with a shallow depth of field and anamorphic lenses. All models let customers shoot up to 60 fps or 120 fps windowed. An amazing sensor combined with Blackmagic color science means customers get the same imaging technology as the most expensive digital film cameras. Blackmagic Pocket Cinema Camera features a large, bright 5 inch touchscreen that makes it easy for customers to frame shots and accurately focus. On screen overlays show status and record parameters, histogram, focus peaking indicators, levels, frame guides and more. The Pocket Cinema Camera 6K G2 LCD monitor is a more advanced display that can be tilted up and down so it’s easy to monitor a shot from any position. Featuring the same generation 5 color science as the high end URSA Mini Pro 12K, the new Pocket Cinema Camera 6K G2 delivers an even greater advancement in image quality with stunning, accurate skin tones and faithful color in every shot. Customers get a new dynamic 12-bit gamma curve designed to capture more color data in the highlights and shadows, for better looking images. The color science also handles some of the complex Blackmagic RAW image processing, so color and dynamic range data from the sensor is preserved via metadata which customers can use in post production. The Pocket Cinema Camera 6K models support an optional viewfinder to make outdoors and handheld shooting accurate and easy. Customers get an integrated high quality 1280 x 960 color OLED display with built in proximity sensor, 4 element glass diopter for incredible accuracy with a wide -4 to +4 focus adjustment. A built in digital focus chart ensures customers get perfect viewfinder focus setup. Customers can also view critical status information such as frame guides. The Pocket Cinema Camera Pro EVF connects quickly via a single connector. The viewfinder has a 70 degree swivel range and comes with 4 different types of eyecups for both left and right eyes. The Blackmagic Pocket Cinema Camera 6K models both now use larger NP-F570 batteries for longer shooting times without needing to change or charge batteries. A locking DC power connector is used so customers won’t have to worry about losing power during a shoot. Plus the included AC plug pack can power the camera and charge the battery simultaneously. Even the USB-C expansion port can trickle charge the battery, so customers can use portable battery packs, mobile phone chargers or laptops. The optional battery grip lets customers add extra batteries to dramatically extend the power of the camera so customers can keep shooting all day. All Pocket Cinema Camera models include a full version of DaVinci Resolve Studio, which is the same software used in Hollywood for creating high end feature films, episodic television shows, commercials and more. DaVinci Resolve features the new cut page with intelligent editing tools and innovative new features designed to help customers quickly find the footage customers want, edit it together and output it fast. In addition to the new cut page, customers also get DaVinci’s legendary professional editing, advanced color correction, audio post and visual effects tools, all in a single software application. “Since the release of the Blackmagic Pocket Cinema Camera 6K Pro, customers have been asking for some of the features to be added to the 6K model,” said Grant Petty, Blackmagic Design CEO. “We’ve been able to achieve even greater manufacturing efficiencies which means that we are now able to release this new 6K model which adds an adjustable LCD touchscreen, larger longer battery life, support for the OLED viewfinder and improved on screen menus. We are excited to be offering these additional features that have been so popular with customers!” Blackmagic Pocket Cinema Camera 6K G2 features Designed from carbon fiber polycarbonate composite. 6144 x 3456 sensor with 13 stops and dual native ISO up to 25,600. Compatible with a wide range of popular EF lenses. Up to 25,600 ISO for incredible low light performance. Standard open file formats compatible with popular software. Adjustable LCD screen. Includes Blackmagic Generation 5 Color Science. Optional Blackmagic Pocket Cinema Camera Pro EVF. Professional mini XLR inputs with 48 volt phantom power. Larger NP-F570 battery, optional Blackmagic Pocket Camera Battery Pro Grip. Includes full DaVinci Resolve Studio for post production. Availability and Price Blackmagic Pocket Cinema Camera 6K G2 is available now for US$1,995, excluding local duties and taxes, from Blackmagic Design resellers worldwide.

Press Release: Fujifilm Introduces X-H2S Mirrorless Digital Camera New flagship camera features enhanced still and video capabilities Valhalla, N.Y., May 31, 2022 – FUJIFILM North America Corporation today announced the launch of its next flagship X Series mirrorless digital camera, FUJIFILM X-H2S (X- H2S). The most advanced X Series mirrorless camera yet, X-H2S includes advanced features for both still photography and video. It is also the first APS-C digital camera of its kind to feature Fujifilm’s 26.16MP X-TransTM CMOS 5 HS imaging sensor, a stacked, back-side illuminated imaging sensor with a signal reading speed up to four times faster than Fujifilm’s previous X-TransTM CMOS 4*1. X-TransTM CMOS 5, combined with the newly minted X-Processor 5 (which doubles the camera’s processing power compared to X-Processor 4), greatly enhances overall image fidelity at lower ISOs and reduces noise at higher ISOs. Subject-detection AF, which maximizes the tracking speed and accuracy of moving subjects is now made possible through the incorporation of an AI processor. For video, X-Processor 5 enables the recording of 10-bit 4:2:2 video in resolutions up to 6.2K/30P and frame rates as fast as 4K/120P and FHD/240p. Support for professional codecs, like Apple ProRes HQ/ Pro Res 422/ Pro Res LT, provide incredible flexibility within post-production workflows, while also minimizing power consumption, thereby extending the camera’s maximum video recording time up to 240 minutes. “The universal reaction to X-H2S has been, ‘This is exactly what I’ve been waiting for!’ The overwhelmingly enthusiastic response reinforces my belief that X-H2S will be the versatile, hybrid digital camera that can meet the diverse needs of photographers and motion production professionals,” said Victor Ha, vice president, Electronic Imaging and Optical Devices Divisions, FUJIFILM North America Corporation. “It’s fun to see so much enthusiasm for this camera, especially since the features it has aren’t normally found at a price point of only $2499.95.” With these sensor and processor updates, X-H2S achieves substantial performance improvement over other digital camera models on the market, including: Major boost to burst mode capability: X-H2S can apply AF / AE tracking in blackout-free continuous shooting conditions of up to 40 frames per second*2, and can create over 1,000 frames continuously with the high-speed burst shooting mode set to 30 frames per second (JPEG) or 20 frames per second (RAW)*3 Dramatically evolved autofocus (AF) performance: X-H2S’s high number of AF calculations performed per second improves overall AF accuracy and facilitates subject-detection AF. Developed with Deep Learning technology, subject-detection AF implements an advanced prediction algorithm to enhance the performance of Zone AF, by refining the camera’s ability to track moving subjects in low-contrast environments. Subject detection and tracking has also been expanded from the human face and eyes to now include animals, birds, cars, motorcycles, bicycles, airplanes and trains. X-H2S keeps targeted subjects consistently in focus, allowing users to concentrate on framing and critical image-making opportunities. Exceptional video performance: X-H2S digital camera supports internal recording of 4:2:2, 10-bit Apple ProRes HQ/ ProRes 422/ ProRes LT and ProRes 422 Proxy at resolutions of up to 6.2K/30P and 4:2:2, 10-bit h.265video in frame rates as fast as 4K/120P and FHD/ 240p. The sensor’s readout speed of 1/180 seconds when recording video further assists in minimizing rolling shutter effects on moving subjects, or when the camera itself is moving. A heat-dissipating design brings the 4K/60P continuous video recording time to approximately 240 minutes, while the optional FAN-001 cooling fan accessory assists with maintaining similar levels of performance in high-temperature conditions. Significant flexibility for external recording: X-H2S is the first X Series digital camera to contain F-Log2, which provides a dynamic range of up to 14+ stops, allowing for more creative possibilities both in production and post-productionworkflows. Additional Product Features: Best subject tracking in X Series history X-H2S controls phase-detection pixels independently from image display when in burst mode. This triples the number of calculations in phase detection from the acclaimed FUJIFILM X-T4 and enables high-speed focusing even during high-speed continuous shooting. X-H2S’s electronic viewfinder uses a high-resolution, 5.76-million-dot panel with a magnification of 0.8x. With a frame rate of approximately 120fps, the smooth viewfinder offers stellar visibility as a result of strong suppression of parallax and distortion (which commonly occurs when an eye position becomes displaced while using the viewfinder), thereby enabling accurate subject tracking. Thoughtful design to enhance users’ content creation experience The camera features an all-new five-axis, in-body image stabilization mechanism, which offers up to 7.0-stops of image stabilization*4. Users can comfortably choose to operate the camera handheld in active environments (e.g., sports) or in low-light conditions (e.g., nightscape). X-H2S incorporates the popular design features of Fujifilm’s previous X-H1 model, such as a large grip that works well with large lenses, an LCD display on the top panel for users to check settings at any time, and a highly-robust body that withstands heavy professional use. Many additional improvements have also been included in the design and construction of X-H2S: The shutter button’s overall feel has been adjusted to improve its operability when it is half-pressed. This allows users to release the shutter exactly when intended. A standalone video recording button has been added to make the experience of recording video with the 1.62-million-dot, vari-angle LCD monitor a seamless experience. From the fit and finish of the buttons and materials used in the construction of X-H2S to being able to map specific functions to the AF ON button, image-makers will find the experience of using X-H2S intuitive and familiar. Shutter durability has been optimized, withstanding 500,000 actuations during quality and performance testing. The camera features dual memory card slots supporting one CFexpressTM Type B and one SD card*5. Users can draw out the full potential of X-H2S’s fast, continuous image-making and video performance with the high-speed data processing performance of CFexpressTM Type B memory cards. X-H2S Accessories Several new accessories are also being introduced to complement the launch of X- H2S. These optional accessories include: Vertical battery grip (VG-XH) Dust- and moisture–resistant and is designed to operate at temperatures as low as 14 degrees Fahrenheit (-10 degrees Celsius). It fits two FUJIFILM NP-W235 high-capacity batteries. The grip’s button layout is designed to provide equal operability whether holding the camera vertically or horizontally. File transmitter (FT-XH) Features wired LAN connectivity and high-speed wireless communications capability, essential for in-studio tethered content creation or for creating sports/media content. It can also be used as a vertical grip using two FUJIFILM NP-W325 high-capacity batteries. It can be combined with X-H2S to support the following communication specifications: FTP transfer by wired LAN / wireless LAN / USB Smartphone tethering Tethered shooting by wired LAN / wireless LAN Remote recording function by wired LAN / wireless LAN; capable of controlling up to four X-H2S cameras from a browser at the same time Cooling fan (FAN-001) Specifically designed for the X-H2S to facilitate extended image creation and video recording in high temperatures. The fan can be fitted to the rear of the camera body without a cable, supplying power, extending continuous video recording time at high temperature, and eliminating concerns of heat-related camera shutdown. Cover kit (CVR-XH) Protects various terminals on the camera. Items contained in this kit: 1x Sync terminal cover 1x Hot shoe cover 1x File transmitter / vertical battery grip terminal cover 1x Cooling fan terminal cover 1x Memory card slot cover Pricing and Availability: FUJIFILM X-2HS mirrorless digital camera is expected to be available in early July 2022 at the Manufacturer’s Suggested Retail Price of $2,499 USD and $3,200 CAD. Pricing and expected availability for X-2HS accessories are as follows: VG-XH Vertical Battery Grip: Available early July 2022 at a Manufacturer’s Suggested Retail Price of $399 USD and $515 CAD. FT-XH File Transmitter: Available in September 2022 at a Manufacturer’s Suggested Retail Price of $999 USD and $1,280 CAD. FAN-001 Cooling Fan: Available early July 2022 at a Manufacturer’s Suggested Retail Price of $199 USD and $260 CAD. CVR-XH Cover Kit: Available early July 2022 at a Manufacturer’s Suggested Retail Price of $19.99 USD and $26 CAD. For more information about X-H2S and its accessories, please visit https://fujifilm- x.com/en-us/products/cameras/x-h2s/. *1 In comparison with the X-TransTM CMOS4, carried in the current camera model *2 Applies to high-speed continuous shooting conditions without viewfinder black-out (i.e., with photographer still able to view the subject). AF / AE tracking in these conditions is only available when using the electronic shutter. *3 Performance based on a cold start, when using the electronic shutter. *4 When mounted with the FUJINON XF35mmF1.4 R lens *5 See the Fujifilm website for a list of verified compatible cards.

Press Release: Time To Level Up: Canon Announces EOS R7 and EOS R10, the First EOS R-Series Cameras with APS-C Imaging Sensors New RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM Standard Zoom Lenses Also Announced MELVILLE, NY, May 24, 2022 – Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the launch of the new EOS R7 and EOS R10 camera bodies, Canon’s first EOS R-series models with smaller-size APS-C imaging sensor. Ideal for hobbyists and general photography enthusiasts, the EOS R7 is the quintessential camera to take your photography to the next level. It is a powerful camera choice for those seeking an upgrade to their travel and vacation photos or to capture life-long family memories while opening a new world of creative and professional possibilities. The EOS R10 is perfect for content creators looking for a camera option to capture high-quality action videos and images of sports, wildlife, and motorsports. As the market share leader for mirrorless cameras in the United States during Q1 of 20221, Canon looks to solidify their position with the addition of new offerings within the EOS R lineup. EOS R7 and EOS R10 provide enhanced video functions and accessories, such as the new multifunction shoe with EOS R7, while still maintaining a high-level ease of use. With a robust mirrorless system at their core, these cameras provide users with a powerful telephoto reach through both still image and video due to the 1.6x crop factor that comes with APS-C sensor cameras. In addition to its compact size and ease of use, the EOS R7 and EOS R10 also feature: 32 million pixels (EOS R7) and 24 million pixels (EOS R10), APS-C size image sensor Autofocus (AF): subject detection inherited from EOS R3 Up to 15 frames per second (FPS) mechanical shutter First Canon APS-C camera with up to 7.0 stops Coordinated Image Stabilization Dual memory card slots (EOS R7 only) Full width 4K video recording at 60p (EOS R7 only), 30p and 24p Record each clip over thirty (30) minutes2 Up to 30FPS with electronic shutter (EOS R7 only) Dust and moisture resistant (EOS R7 only) In-body image stabilization (EOS R7 only) Alongside the camera bodies, Canon will release new RF-S lenses – a series of RF-mount lenses that are optimized for the smaller APS-C sensor size of the new EOS R camera system. Marked as the RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM lenses, these will be the standard zoom lenses for the EOS R7 and EOS R10 cameras. The RF-S 18-45mm provides an 18-45mm focal length, but users will experience a field of view equivalent to 29-72mm lens coverage on a full-frame camera. The RF-S18-150mm lens is a longer-range standard zoom, equivalent to 29-240mm lens coverage on a full frame. While ideal for the new EOS R10 and EOS R7 APS-C sized sensor bodies, these lenses can be used for any R-series camera. Price & Availability The Canon EOS R10 camera body will be available for an estimated retail price of $979.993. The Canon RF-S18-45mm F4.5-6.3 IS STM lens with the EOS R10 will have an estimated retail price of $1,099.003. The Canon RF-S18-150mm F3.5-6.3 IS STM lens with the EOS R10 will have an estimated retail price of $1,379.003. The Canon EOS R7 camera body will be available for an estimated retail price $1,499.003. The Canon RF-S18-150mm lens F3.5-6.3 IS STM with the EOS R7 will have an estimated retail price of $1,899.003. The RF-S18-150mm F3.5-6.3 IS STM lens will be available for an estimated retail price $479.003, while the RF-S18-45mm F4.5-6.3 IS STM lens will have an estimated retail price of $299.993. All products will be available in late 2022. For more information, please visit usa.canon.com. 1 Source: The NPD Group/Retail Tracking Service, U.S., Jan. - March 2022 combined. 2 Video may stop due to battery level, card capacity, or internal temperature. 3 Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.

Press Release: Time To Level Up: Canon Announces EOS R7 and EOS R10, the First EOS R-Series Cameras with APS-C Imaging Sensors New RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM Standard Zoom Lenses Also Announced MELVILLE, NY, May 24, 2022 – Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the launch of the new EOS R7 and EOS R10 camera bodies, Canon’s first EOS R-series models with smaller-size APS-C imaging sensor. Ideal for hobbyists and general photography enthusiasts, the EOS R7 is the quintessential camera to take your photography to the next level. It is a powerful camera choice for those seeking an upgrade to their travel and vacation photos or to capture life-long family memories while opening a new world of creative and professional possibilities. The EOS R10 is perfect for content creators looking for a camera option to capture high-quality action videos and images of sports, wildlife, and motorsports. As the market share leader for mirrorless cameras in the United States during Q1 of 20221, Canon looks to solidify their position with the addition of new offerings within the EOS R lineup. EOS R7 and EOS R10 provide enhanced video functions and accessories, such as the new multifunction shoe with EOS R7, while still maintaining a high-level ease of use. With a robust mirrorless system at their core, these cameras provide users with a powerful telephoto reach through both still image and video due to the 1.6x crop factor that comes with APS-C sensor cameras. In addition to its compact size and ease of use, the EOS R7 and EOS R10 also feature: 32 million pixels (EOS R7) and 24 million pixels (EOS R10), APS-C size image sensor Autofocus (AF): subject detection inherited from EOS R3 Up to 15 frames per second (FPS) mechanical shutter First Canon APS-C camera with up to 7.0 stops Coordinated Image Stabilization Dual memory card slots (EOS R7 only) Full width 4K video recording at 60p (EOS R7 only), 30p and 24p Record each clip over thirty (30) minutes2 Up to 30FPS with electronic shutter (EOS R7 only) Dust and moisture resistant (EOS R7 only) In-body image stabilization (EOS R7 only) Alongside the camera bodies, Canon will release new RF-S lenses – a series of RF-mount lenses that are optimized for the smaller APS-C sensor size of the new EOS R camera system. Marked as the RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM lenses, these will be the standard zoom lenses for the EOS R7 and EOS R10 cameras. The RF-S 18-45mm provides an 18-45mm focal length, but users will experience a field of view equivalent to 29-72mm lens coverage on a full-frame camera. The RF-S18-150mm lens is a longer-range standard zoom, equivalent to 29-240mm lens coverage on a full frame. While ideal for the new EOS R10 and EOS R7 APS-C sized sensor bodies, these lenses can be used for any R-series camera. Price & Availability The Canon EOS R10 camera body will be available for an estimated retail price of $979.993. The Canon RF-S18-45mm F4.5-6.3 IS STM lens with the EOS R10 will have an estimated retail price of $1,099.003. The Canon RF-S18-150mm F3.5-6.3 IS STM lens with the EOS R10 will have an estimated retail price of $1,379.003. The Canon EOS R7 camera body will be available for an estimated retail price $1,499.003. The Canon RF-S18-150mm lens F3.5-6.3 IS STM with the EOS R7 will have an estimated retail price of $1,899.003. The RF-S18-150mm F3.5-6.3 IS STM lens will be available for an estimated retail price $479.003, while the RF-S18-45mm F4.5-6.3 IS STM lens will have an estimated retail price of $299.993. All products will be available in late 2022. For more information, please visit usa.canon.com. 1 Source: The NPD Group/Retail Tracking Service, U.S., Jan. - March 2022 combined. 2 Video may stop due to battery level, card capacity, or internal temperature. 3 Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary. Canon EOS R7 specifications: Body type Body type - SLR-style mirrorless Body material - Magnesium alloy Sensor Max resolution - 6960 x 4640 Image ratio w:h - 1:1, 4:3, 3:2, 16:9 Effective pixels - 33 megapixels Sensor photo detectors - 34 megapixels Sensor size - APS-C (22.2 x 14.8 mm) Sensor type - CMOS Processor - Digic X Color space - sRGB, AdobeRGB Color filter array - Bayer Image ISO - 100-32000 Boosted ISO (maximum) - 51200 White balance presets - 6 Custom white balance - Yes Image stabilization - Sensor-shift Image stabilization notes - Up to 8EV with certain lenses CIPA image stabilization rating - 6 stop(s) Uncompressed format - RAW Optics & Focus Autofocus Contrast Detect (sensor) Phase Detect Multi-area Center Selective single-point Tracking Single Continuous Touch Face Detection Live View Lens mount - Canon RF Screen / viewfinder Articulated LCD - Fully articulated Screen size - 3″ Touch screen - Yes Live view - Yes Viewfinder type - Electronic Viewfinder coverage - 100% Viewfinder magnification - 1.15× Viewfinder resolution - 2 Photography features Minimum shutter speed - 30 sec Maximum shutter speed - 1/8000 sec Maximum shutter speed (electronic) - 1/16000 sec Scene modes Portrait Group photo Landscape Panoramic shot Sports Kids Panning Close-up Food Night Portrait, Handheld Night Scene HDR Backlight Control Silent shutter Built-in flash - No Flash X sync speed - 1/250 sec Continuous drive - 15.0 fps Self-timer - Yes Metering modes Multi Center-weighted Spot Partial Exposure compensation - ±3 (at 1/3 EV, 1/2 EV steps) Videography features Modes 3840 x 2160 @ 30p / 170 Mbps, MOV, H.265, Linear PCM 3840 x 2160 @ 23.98p / 170 Mbps, MOV, H.265, Linear PCM 3840 x 2160 @ 30p / 85 Mbps, MOV, H.265, Linear PCM 3840 x 2160 @ 23.98p / 85 Mbps, MOV, H.265, Linear PCM 3840 x 2160 @ 60p / 340 Mbps, MOV, H.265, Linear PCM 3840 x 2160 @ 60p / 170 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 120p / 180 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 120p / 100 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 60p / 90 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 60p / 50 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 30p / 45 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 23.98p / 45 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 30p / 28 Mbps, MOV, H.265, Linear PCM 1920 x 1080 @ 23.98p / 28 Mbps, MOV, H.265, Linear PCM 3840 x 2160 @ 30p / 120 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 23.98p / 120 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 30p / 60 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 23.98p / 60 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 60p / 230 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 60p / 120 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 30p / 120 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 23.98p / 120 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 30p / 60 Mbps, MOV, H.264, Linear PCM 3840 x 2160 @ 23.98p / 60 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 120p / 120 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 120p / 70 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 60p / 60 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 60p / 35 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 30p / 30 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 23.98p / 30 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 30p / 12 Mbps, MOV, H.264, Linear PCM 1920 x 1080 @ 23.98p / 12 Mbps, MOV, H.264, Linear PCM Microphone - Stereo Speaker - Mono Connectivity USB - USB 3.2 Gen 2 (10 GBit/sec) USB charging - Yes HDMI - Yes (Micro) Microphone port - Yes Headphone port - Yes Remote control - Yes Physical Environmentally sealed - Yes Battery - Battery Pack Battery description - LP-E6NH Battery Life (CIPA) - 660 Weight (inc. batteries) - 612 g (1.35 lb / 21.59 oz) Dimensions - 132 x 90 x 92 mm (5.2 x 3.54 x 3.62″) Other features Orientation sensor - Yes GPS - None

Press Release: Major upgrade adds new pro cinema & video production capabilities to Nikon Z 9, plus features for fast-action photography and more - The Z 9 Becomes Even More Powerful with Free Firmware 2.0 Upgrade for Video and Stills - Firmware Updates Also Announced for the Nikon Z 7II & Nikon Z 6II Full-Frame Mirrorless Cameras - Nikon Announces Development of the MC-N10 Remote Grip MELVILLE, NY (April 14, 2022) –Today, Nikon Inc. has announced major feature additions to the Nikon Z 9 that will soon be available through a free firmware upgrade. The upgrade is Nikon’s most comprehensive to date, significantly expanding the Z 9’s already powerful video and stills feature set. With enhancements including in-camera 12-bit RAW video at up to 8K 60p, oversampling at 4K UHD 60p, and a new Pre-Release Capture function that increases the odds of catching hard-to-predict moments, the Z 9 solidifies its role as the ultimate hybrid camera for filmmakers, videographers, photographers and creators. Additionally, Nikon has also announced AF performance enhancements and other improvements with firmware v. 1.4 for the Z 6II and Z 7II, as well as the development of the new MC-N10. The new upgrades for the Z 9, Z 7II and Z 6II will all be available free of charge starting April 20, 2022. “The Nikon Z 9 is considered by many to be the most powerful and versatile camera on the market. With the most extensive combination of powerful stills and advanced video capture abilities available today, it’s been our most successful flagship camera ever,” said Jay Vannatter, Executive Vice President, Nikon Inc. “Now the best is getting even better - These latest updates are just another example of the Z system’s ability to rapidly evolve and gain features and usability by using our customers feedback.” At the forefront of this comprehensive firmware upgrade are enhancements for cinema and video capture, chiefly the addition of 12-bit internal RAW video recording in a variety of frame rates and resolutions, as well as functionality and interface adjustments made specifically for videographers. Footage can now be captured at up to 8.3K 60p with Nikon’s new N-RAW format, or up to 4.1K 60p in ProRes RAW HQ.1 This allows the Z 9 to capture the largest possible color depth and a vast dynamic range for maximum flexibility when color grading and in post-production. Nikon’s new N-RAW (.NEV file)2 packs all the depth and detail of 12-bit RAW video into a file that’s half the size of equivalent ProRes RAW HQ files for lighter workflow. The new video options take full advantage of the Z 9’s exceptional full-frame sensor, with N-RAW footage captured at up to 8.3K (8256x4644), allowing for export in UHD or DCI 8K aspect ratios. Shooting at such a high-resolution grants consistency in a multiple camera production, or the flexibility of letting users add effects such as zooming, reframing and trimming when producing 4K content. Firmware 2.0 for the Z 9 also adds still-photo features, including enhancements to autofocus and high-speed image capture. Imagine trying to anticipate the most decisive moment of a game or action sequence; When shooting at 30 or 120fps in High-Speed Frame Capture+, the camera starts capturing up to one full second before the shutter is fully depressed, giving the photographer extra time to trigger the camera and still capture the most impactful shot. From the instant a receiver jumps for a pass in the end zone, or a bird dives into the water for a meal, the fastest fleeting frames will be captured before a human can physically react. When half-pressing the shutter, the camera can record frames up to one full second before and up to four seconds after the shutter is fully pressed, all with no viewfinder blackout or distractions that would otherwise interrupt the action. Videography and Cinema Upgrades for the Nikon Z 9 Addition of internal N-RAW video recording up to 12-bit 8.3K 60p and 12-bit ProRes RAW HQ up to 4.1K 60p. The power of RAW video allows for extreme latitude with tonality, with a range of more than 68 billion colors for flexibility when grading or consistency as part of a multi-camera production. Nikon’s new N-RAW raw video format records a vast amount of scene information, yet is a significantly smaller file size, allowing for much more recording time and less intensive workflow. N-RAW footage can be recorded in the following formats: 3K 60p, 24p, or 4.1K 120p, 60p, 30p, 24p while in full frame/FX mode, 3.8K 120p with a 2.3x Crop, or 5.3K 60p, 30p, 24p with a DX (1.5x) crop. The N-RAW format also creates an mp4 proxy file, which is efficient for previewing, quick transfers or edits on the fly. 4K UHD 60p footage can now be oversampled from 8K footage, allowing for the sharpest and cleanest possible 4K content. A Red “REC” frame indicator on the monitor and viewfinder has been added during recording to easily identify when video is being captured. A Waveform monitor has been added to confirm the brightness levels and position of the subject while recording. A new dedicated video info display gives various video recording settings at a glance, such as frame size and rate, audio settings, codec, bit depth and HDMI output settings, all of which can be confirmed on a single screen. Additionally, a frame rate/size display on the top control panel helps to confirm when the rear monitor is difficult to view. A “Fine ISO control (Mode M)” enables exposure adjustment in increments of 1/6 EV for ultra-precise and smooth changes in exposure. The Fast AF-ON function allows a user to assign different AF speeds to separate controls. From a slow rack focus to a fast transition, two speeds are now assignable on customizable buttons to improve video shooting efficiency. To enable slow shutter video recording of extremely dark scenes or intentionally introduce blur when shooting video in M mode, the shutter speed can be set at a slower than 1/frame rate. With select frame rates and resolution settings, the user now has the ability to save consecutive frames in a selected section of video footage as a series of JPEG images while the playback is paused. Still Photo Upgrades for the Nikon Z 9 For the first time in a mirrorless full frame camera, the Pre-Release Capture feature acquires hard-to-predict moments easier than ever before3, allowing for the burst capture of images up to a full second before the shutter is fully pressed. Twenty types of Custom Wide-Area AF selection patterns have been added, giving the user more control over what part of the frame they want to focus on, which can also work in conjunction with subject detection. This is useful for a variety of sports and situations such as volleyball or a finish line. Twelve additional patterns are available for video capture. The new Retouch menu feature, “Motion Blend” creates an in-camera overlay from a series of subject movements from continuous shooting into a single picture in-camera. For example, a snowboarder’s aerial can be captured from start to finish sequentially in one finished frame. AF stability, tracking performance, and subject detection in low-light situations have been enhanced. When reviewing images, users now have the option to skip to the first shot in a given burst. For capturing amazing star trails and long exposures, Firmware 2.0 enhances the Z 9’s Long Exposure display to include a live count of the exposure time. Users also can now dim the viewfinder further and with greater precision to preserve power and their night vision. Additional Functionality Upgrades: The Z 9’s Real Live Viewfinder is arguably the most impressive EVF available, and the only one that provides a truly blackout free view. Firmware 2.0 adds the high fps viewfinder display function to increase the refresh rate to 120 fps for an even smoother, more lifelike view. Auto Exposure (AE) has been enhanced to have more stable exposure with human faces, such as when a subject turns away from the camera and then faces it again, or when the composition changes. Improved "Prioritize viewfinder" monitor mode gives a familiar shooting and review flow. “Prefer sub-selector center” is added to the custom menu, improving the operability of the sub-selector. Improvements in AWB even when the scene changes rapidly and adjustments to “Choose color temperature” and preset manual WB. A new custom setting: Focus Point Selection Speed allows users to adjust the speed that AF points can be moved through the frame. For confirmation of high-speed shooting, visual shutter release indicators appear clearly on the display and the Real Live Viewfinder. Enhanced memory set/recall function enables instant recall of several focus positions. “Recalling shooting functions (hold)” is now added to the conventional “Recalling shooting functions,” enabling the users to maintain the recalled function without continually pressing a button. Option to switch focus/control ring roles helps photographers who don’t need manual focusing employ the control ring. Upgrades for the Nikon Z 6II and Z 7II In addition, firmware version 1.40 for the Nikon Z 7II and Z 6II has improved AF performance. This update will enhance the stability of the AF, preventing the focus point from unintentionally moving to the background. The ability to emulate linear focus with select lenses will also be added while manually focusing4, so that users can smoothly adjust the focus position as intended with an operational feeling similar to cinema lenses. This firmware update also supports the ML-L7 Remote Control (Released in September 2018). Development of the MC-N10 Nikon is pleased to announce the development of the MC-N10 Remote Grip for mirrorless cameras for which the Nikon Z mount has been adopted. The MC-N10 is an accessory that allows remote control of Nikon Z-mount mirrorless cameras via a wired connection. It can control various functions of Nikon mirrorless cameras, increasing the efficiency of video recording with a small crew and expanding the possibilities of video recording. It also supports still shooting. Further details, including pricing and availability will come at a later date. Nikon MC-CF660G High Performance CFexpress Card The MC-CF660G is a CFexpress (Type B)5 memory card with a large capacity of 660 GB. It realizes a maximum read speed of approximately 1700 MB/s and maximum write speed of approximately 1500 MB/s. It is particularly suited for video/still shooting with the Nikon Z 9 full-frame/FX-format mirrorless camera. Pricing and Availability The new firmware updates will be available to download for free starting on April 20, 2022 at Nikonusa.com, and via the SnapBridge app soon afterwards. Further details about the MC-N10 will come at a later date. The new Nikon MC-CF660G High Performance CFexpress Card will be available starting in June for a suggested retail price of $729.95.6 For more information about the latest Nikon products, including other NIKKOR Z lenses and the entire collection of Z series cameras, please visit nikonusa.com. Specifications, equipment, and release dates are subject to change without any notice or obligation on the part of the manufacturer. Use of the Nikon MC-CF660G, ProGrade Digital COBALT 650GB or ProGrade Digital COBALT 325GB memory card is recommended. N-RAW will be supported by EDIUS X ver.10.3.2 (by Grass Valley) and DaVinci Resolve 17.4.6, DaVinci Resolve Studio 17.4.6 (by Blackmagic Design). For N-RAW readout in 8K, DaVinci Resolve Studio ver.17.4.6 is required. As of April 14, 2022. See Nikon websites for compatible lenses. Pre-Release Capture can be configured only when High-Speed Frame Capture+ is active. CFexpress is a trademark of the CompactFlash Association in the United States and other countries. SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.