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Press release: SIGMA Announces 10-18mm F2.8 DC DN | Contemporary, the World's Smallest and Lightest F2.8 Zoom Lens for APS-C Mirrorless Cameras Ronkonkoma, NY – October 5, 2023 – SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the SIGMA 10-18mm F2.8 DC DN | Contemporary lens. This is the first SIGMA lens being announced and released concurrently for the L-Mount, Sony E-mount and Fujifilm X Mount. The lens will be available through authorized retail partners on October 26, 2023 for $599. This is the world's smallest and lightest F2.8 zoom lens designed for APS-C format mirrorless systems at just 2.8 x 2.4 inches (72.2 x 62mm) and 9.2 ounces (260g)*1. The lens covers a 15-36mm (35mm equivalent) focal range, with a fast F2.8 constant aperture. Paired with the 18-50mm F2.8 DC DN | Contemporary, this duo of lenses covers a 15-75mm (35mm equivalent) range with the same bright F2.8 maximum aperture at a combined weight of under 19.5 ounces (550g). The SIGMA 10-18mm F2.8 DC DN | Contemporary uses an aspherical concave lens with a large polarization ratio and high refractive index in the first group, reducing the number of elements in the first group and shortening the overall length. Additionally, a new push-on petal type hood has been developed. Thanks to the new structure with a spring and lever, which is not utilized by any other manufacturer, the hood has been made both thinner and smaller, which also contributes to the overall compactness of the lens. The optical design of the lens delivers a short 4.6 inch (11.6cm) minimum focusing distance and a maximum magnification ratio of 1:4 at the wide end, allowing for close-up photography with pleasing background separation. The optical design also minimizes focus breathing, and the stepping motor delivers swift, quiet autofocus during both still and video use. Thanks to its high optical quality and compact size, the SIGMA 10-18mm F2.8 DC DN | Contemporary lens is an excellent choice for travelers, adventure photographers, vloggers, content creators, and family photographers who want great image quality when paired with today's leading lightweight crop-sensor cameras on the three supported mirrorless platforms. Learn more about the SIGMA 10-18mm F2.8 DC DN | Contemporary lens: https://www.sigmaphoto.com/10-18mm-f2-8-dc-dn-c Create expressive images on the go with the world's smallest and lightest ultra-wide-angle zoom lens for APS-C cameras* The SIGMA 10-18mm F2.8 DC DN | Contemporary is the world's smallest and lightest ultra-wide- angle zoom lens for APS-C cameras*2, covering an effective focal range of 15-27mm (35mm equivalent). With ultra-sharp optics, a bright F2.8 aperture and a newly developed push-on petal type lens hood, photographers can create expressive images anytime, anywhere. The lens features a unique aspherical element that reduces the overall size of the lens and enhances image quality. An 11.6cm (1:4) minimum focusing distance to produce unique compositions, with expansive backgrounds and pleasing bokeh. With a weight of only 260g*3, a fast AF stepping motor and minimal focus breathing, the lens can be easily mounted onto a motorized gimbal to create impressive video content for social media use and professional projects. The lens is available for L-Mount, Sony E-Mount and FUJIFILM X Mount systems. Key Features 1. Large-aperture, ultra-wide-angle zoom with expressive imaging capabilities By utilizing unique optics which have been designed to correct lens aberrations, the SIGMA 10-18mm F2.8 DC DN | Contemporary produces images that are sharp across the entire image. Aspherical lens, special low-dispersion glass The use of an aspherical lens with large eccentricity and refractive index as the first lens element has enabled a lens construction with a reduced number of elements. Used in conjunction with multiple aspherical lenses and special low-dispersion glass, the lens can produce high resolution images whilst remaining compact and lightweight. Minimum focusing distance 11.6cm, maximum magnification ratio 1:4 Create expressive close-up images using the 11.6cm minimum focusing distance when shooting at 10mm. With a magnification ratio of 1:4, the lens captures unique portraits, still life and more. 2. Extremely compact and lightweight The SIGMA 10-18mm F2.8 DC DN | Contemporary is the world's smallest and lightest ultra-wide angle zoom lens for APS-C cameras*2, with a length of 62.0mm, a maximum diameter of 72.2mm, and a weight of 260g*3. The lens can be carried around with ease or attached to an APS-C mirrorless camera and a gimbal to create an ultra-portable video setup. Newly developed push-on petal type hood A newly developed push-on petal type hood is included with the lens. Unlike the conventional bayonet type lens hoods that attach with a rotating movement, this push-on type lens hood is attached onto the lens using a spring and lever system. The implementation of this new design reduces the size and thickness of the hood so that it matches the compact size of the lens. Compact, lightweight, high-performance F2.8 constant aperture zoom lens series When combined with the SIGMA 18-50mm F2.8 DC DN | Contemporary, a total, unbroken focal range of 15-75mm (35mm equivalent) with a constant F2.8 aperture can be covered. The combined weight of both lenses is only 550g*3. Fast-growing lineup of lenses for APS-C mirrorless cameras In addition to the SIGMA 18-50mm F2.8 DC DN | Contemporary, the lineup of lenses for APS-C mirrorless cameras includes 16mm, 23mm, 30mm, and 56mm prime lenses, all with F1.4 brightness. This flexible lens selection can be used for a wide variety of photographic applications*4. Mount with dust and splash resistant structure The lens mount incorporates rubber sealing to protect it from dust and water drops. 3. Ideal for landscapes, travel, video and online content creation With ultra-wide focal length, portable body and razor-sharp optics, the SIGMA 10-18mm F2.8 DC DN | Contemporary is the perfect portable option for landscape, travel, interior and street photography. It also boasts impressive video capability owing to its bright F2.8 aperture, which makes it well-suited to shooting in low-light environments and creating a shallow depth-of-field. The ultra-wide angle-of-view is ideal for hand-held vlogging that requires the capture of both the subject and the environment. Designed to minimize focus breathing The lens has been designed to suppress focus breathing. The change in angle-of-view due to focus shift is minimized, creating a natural-looking focus shift when recording video. Supports various camera functions The lens is compatible with the electronic image stabilization function, aberration correction function, DMF, and AF+MF in camera bodies from various manufacturers. The advantage using this ultra-wide-angle lens is that it provides a generous angle-of-view even when the electronic image stabilization function crops the image.*5 Stepping Motor A fast and quiet stepping motor is used to deliver precise AF when shooting stills and video. It is fully compatible with in-camera AF tracking modes. Additional Features Lens construction: 13 elements in 10 groups (3 FLD, 1 SLD, and 4 aspherical elements) Inner focus system Compatible with high-speed autofocus Stepping motor Compatible with Lens Aberration Correction * Function available on supported cameras only. Available corrections and auto correction functionality may vary depending on the camera model. * On cameras where lens aberration correction is controlled with 'ON' or 'OFF' in the camera menu, please set all aberration correction functions to 'ON' (AUTO). Supports DMF and AF+MF Compatible with AF assist (Sony E-mount only) Super Multi-Layer Coating Support for switching between linear and non-linear focus ring settings on L-Mount bodies
 * Function available on supported cameras only. Mount with dust and splash resistant structure Push-on petal type hood LH706-02 Compatible with SIGMA USB DOCK UD-11 (sold separately / for L-Mount only) Designed to minimize flare and ghosting Every single lens undergoes SIGMA's proprietary MTF measuring system 7-blade rounded diaphragm High-precision, durable brass bayonet mount Mount Conversion Service available "Made in Japan" craftsmanship *1 As an AF F2.8 zoom lens for mirrorless cameras with an APS-C sensor. As of October 2023 by SIGMA. Figures are for L-Mount. *2 As an AF F2.8 zoom lens for mirrorless cameras with an APS-C sensor. As of October 2023 by SIGMA. *3 The values are for L-mount. *4 Lineup is as of October 2023. *5 Function available on supported cameras only. Available corrections or auto correction functionality may vary depending on the camera model.

Press release: CANON INTRODUCES THREE NEW LENSES, ENHANCING STILL PHOTOGRAPHY AND VIDEO PRODUCTION FOR ANY SKILL LEVEL MELVILLE, NY, November 2, 2023 - Photographers aiming to get a powerful, ultra-wide angle shot, or looking for a superb zoom range, can improve their images with three new lenses announced today by Canon U.S.A., Inc., a leader in digital imaging solutions. The RF-S10-18mm F4.5-6.3 IS STM, the RF24-105mm F2.8 L IS USM Z, and the RF200-800mm F6.3-9 IS USM lenses can benefit a wide range of users — from beginners all the way to working professionals. The RF-S10-18mm F4.5-6.3 IS STM lens offers users of APS-C sensor size EOS R-series cameras an ultra wide-angle zoom, helping create strong still images and video. It is an ideal lens for vloggers, travelers, and general shooters. Beginners in video and still photography can make good use of this lens, as well as the more advanced pros. Key features include: 10–18mm ultra-wide zoom (equivalent to 16-29mm on full-frame camera). Image Stabilization, for even greater hand-held sharpness and video steadiness. Compact and lightweight design, making it an excellent choice for travel. A new optical design, optimized for RF lens mount and APS-C sensor size. An affordable price tag for those just stepping into ultra-wide video and still imaging. Still and video professionals who want a single lens that can handle most tasks with low-light capabilities will find what they’re looking for with the RF24-105mm F2.8 L IS USM Z. This is the world’s first 24-105mm focal length lens combined with consistent f/2.8 maximum aperture1, offering true portrait-length telephoto coverage resulting in sharp images. High-end photographers, photojournalists, and video content creators can utilize this lens’ other features that include: Constant overall length when zooming. Manual aperture ring for video use. Optimized optics for high-level video. Image stabilization. A new Power Zoom Adapter will also be available for the RF24-105mm F2.8 L IS USM Z lens, an optional accessory for super-smooth zooming during video operation. This detachable device allows for more natural movement when zooming in and out, and easier control for solo camera operators. A standard version of the Power Zoom Adapter will be available, as well as a 20-pin port version to support zoom and focus demands. The firmware updates that will be available in early December for the EOS C70 and EOS R5 C cameras will add support for the RF24-105mm F2.8 L IS USM Z lens. Last, but not least — nature, wildlife, and outdoor sports shooters will find the RF200-800mm F6.3-9 IS USM super telephoto zoom lens a great tool to take crystal-clear images of action at a distance. This lens is lightweight and easy to hold in your hand, allowing most users to carry it to help capture a range of subjects, whether it’s a still image of a landscape, or video of a moving target. Unique features of the RF200-800mm F6.3-9 IS USM lens also include: Up to 800mm focal length. Up to 5.5 stops image stabilization. Compatible with optional Canon RF 1.4x and 2x tele extenders. Weather-resistant design. Rotating tripod mount. Price & Availability The new RF-S10-18mm F4.5-6.3 IS STM, the RF24-105mm F2.8 L IS USM Z, and the RF200- 800mm F6.3-9 IS USM lenses are expected to be available in December for estimated retail prices of $329.99, $2,999.00, and $1,899.00, respectively2. The two versions of the Power Zoom Adapter for the RF24-105mm F2.8 L IS USM Z will be available Spring 2024 for an estimated retail price of $999.99, and $1,299.002 for the version with the 20-pin port. For more information, please visit usa.canon.com. 1 As an AF interchangeable lens for full-frame sensor mirrorless cameras that have already been released as of November 1, 2023. (Based on Canon’s internal survey). 2 Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.

Press release: Going Wide: Canon introduces the RF 10-20mm F4 L IS STM to its lens lineup MELVILLE, NY, October 11, 2023 - Today, Canon U.S.A., Inc., a leader in digital imaging solutions, announced the launch of the RF10-20MM F4 L IS STM lens, a full-frame ultra wide- angle lens that can help the work of a professional photographer or serious enthusiast stand out from the crowd. Opening the door to supreme full-frame visual possibilities, the RF10-20MM F4 L IS STM lens continues Canon's respected reputation for optical excellence associated with L-series lenses. This new addition enhances optical performance with a modern mirrorless lens design that is fully equipped with key features, including: New Image Stabilization (IS) technology, to help minimize wide-angle "fluttering" at outer areas of frame Impressively compact size and light weight (1.25lbs/570g) at half the weight of EF series 11-24mm f/4 L lens Super quiet Canon STM focus drive motor, which is ideal for video and marking the first time this technology appears in a Canon L-series lens Speaking directly to the professional video and stills visual storyteller, the RF10-20MM F4 L IS STM features a built-in lens hood and lens function button on the barrel for customizing functions such as AF settings, Pre-Recording, Zebras and more. For landscapes, cityscapes, architectural, real estate and weddings, the RF10-20MM F4 L IS STM lens is a widely important lens for any professional to have at the ready. Price & Availability The Canon RF10-20MM F4 L IS STM lens is expected to be available in November for an estimated retail price of $2,299.00*. For more information, please visit usa.canon.com. * Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.

Press release: Sony Electronics Introduces Three Wide-angle E-Mount APS-C Lenses The E PZ 10-20mm F4 G, E 15mm F1.4 G and E 11mm F1.8 Bring Sony’s E-mount Lineup to 70 Lenses and Offer Wide-angle Views, Outstanding Image Resolution, and Compact Designs SAN DIEGO, CA – June 1, 2022 – Sony Electronics Inc. today has expanded its E-mount lens lineup with the introduction of the power zoom G lens E PZ 10-20mm F4 G (model SELP1020G), versatile G lens E 15mm F1.4 G (model SEL15F14G), and the ultra-wide prime E 11mm F1.8 (model SEL11F18). The three newest additions bring Sony’s E-mount lens family to a total of 70 different models, offering more options than ever for still, video and hybrid content creators. The first new lens, the E PZ 10-20mm F4 G is the world’s smallest and lightest[i], ultra-wide angle, constant F4 APS-C power zoom lens. This compact zoom lens brings together outstanding G Lens imagery, impeccable autofocus (AF) performance, and versatile power zoom. The end result is a lens that remains a constant length throughout the zoom range and offers refined visual expression and operability that only a power zoom lens can provide. The second new lens, the E 15mm F1.4 G, offers beautiful shallow depth of field plus superb G lens resolution in a versatile APS-C lens design, empowering users with vast creative potential. This compact and lightweight prime lens delivers dynamic imagery, and includes excellent AF (autofocus) capabilities, along with high operability and control. The E 15mm F1.4 G is great for both still and cinematic imagery. The E 11mm F1.8 is a compact large aperture, ultra-wide APS-C prime lens designed for vloggers and shooting video on the go. With a 35mm full-frame equivalent of 16.5mm, this lens delivers outstanding corner-to-corner resolution, gorgeous bokeh and fast, reliable AF for dramatic expression and stunning selfie-style content. “Amidst the ever-changing camera market, Sony’s commitment to creating industry-leading tech for all its customers is unwavering,” said Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc. “In recent years we’ve seen a growing customer demand for video-and-vlogging-first products that are lightweight and include creator-driven features. We see the APS-C platform as the perfect option for these video-first and hybrid creators, and we’re dedicated to creating new products that will allow them to capture and create in ways they never could before.” E PZ 10-20mm F4 G Outstanding Image Quality and Dynamic Perspectives The E PZ 10-20mm F4 G provides an extremely wide angle of view with a 10-20mm zoom range and a clean and clear image from corner to corner at all zoom settings. Three aspherical elements are ideally positioned to suppress field curvature and astigmatism, both of which are common problems in ultra-wide-angle lenses. The optical path also includes two ED (Extra-low Dispersion) glass elements that effectively subdue chromatic aberration. An ED aspherical element further contributes to high resolution to the image edges. A circular aperture and carefully designed control of spherical aberration work together to deliver naturally rendered G Lens bokeh that can contribute to impressive imagery. The minimum autofocus distance is 8 inches (0.2 meters) with a maximum magnification of 0.14x, while minimum manual focus distance is 5 to 6.7 inches (0.13 to 0.17-meters) with a maximum magnification of 0.18x. Advanced AF Performance for Both Stills and Video With astonishing AF performance that gives still and video shooters unprecedented freedom, it uses two linear motors for focus drive, delivering fast, quiet AF. Fast, reliable AF can smoothly track subjects when shooting high frame rate video, and reliably follow fast-moving subjects when shooting stills continuously at high speed. The new lens also reduces focus breathing so that angle-of-view variations are minimized for smooth, stable video. Refined Expression and Control for Video The E PZ 10-20mm F4 G features a new electronic power zoom system that ensures direct, responsive control and adjustable zoom speed. Even the subtlest zoom ring rotation is precisely detected and immediately converted to actual zoom operation. Users have extensive control of zoom speed and operation from the lens, the camera and even compatible remote controls to support creative opportunities not possible with other zoom lenses. Power zoom minimizes camera shake so that solo shooters can produce smooth, stable imagery. Moreover, the lens uses internal zoom and focus mechanisms, to maintain a constant length when zooming or focusing. Shifts in the lens’ center of gravity are minimal, making it a great choice for stable vlogging and gimbal-mounted video shooting. A constant F4 at all focal settings makes it possible for the lens to maintain stable image quality when recording. In addition, buttons can be assigned on compatible bodies for convenient custom zoom control[ii]. Unequalled Mobility and Handling The E PZ 10-20mm F4 G is 20% lighter than its predecessor (SEL1018), making it the smallest and lightesti lens in its class with a total weight of just 6.3 ounces (178 grams). The compact power zoom lens E PZ 10-20mm F4 G is designed to maximize control and versatility for video as well as stills with a focus ring, zoom ring and zoom lever. A customizable focus hold button and focus mode switch have been thoughtfully incorporated to easily adapt in changing shooting conditions. Users can attach 62mm screw-on filters, such as variable ND filters, for more creative control. The lens has also been designed to be dust and moisture resistant[iii] to provide extra reliability. E 15mm F1.4 G G Lens Resolution and Beautiful Bokeh The E 15mm F1.4 G lens has a wide 15mm view with impressive G lens resolution. Three aspherical elements in an advanced optical design effectively compensate for distortion and deliver excellent corner-to-corner resolution, despite the lens’ wide 15 mm angle of view. The addition of one ED (Extra-low Dispersion) glass element and one Super ED glass element effectively suppresses chromatic aberration. The large F1.4 maximum aperture, precisely controlled spherical aberration and circular aperture mechanism make it easy to produce smooth, background bokeh for an artist effect. With a minimum focusing distance of 6.7 inches (0.17 meters) and maximum magnification of 0.15x when manual focus is used[iv], impressive close-ups can be achieved for both stills and video. AF Performance That Makes Full Use of Camera’s Speed Potential Fast, precise, quiet AF and tracking for both stills and video is achieved with two advanced linear motors. This maximizes the speed potential of the camera body used to maintain accurate focus, even when focusing on fast-moving subjects. The E 15mm F1.4 G uses Sony’s latest lens technology to reduce focus breathing so that angle-of-view variations are minimized for smooth, stable video. It also supports the breathing compensation function provided in compatible Alpha series bodies[v], minimizing breathing that can hinder post-shoot editing. Excellent Control and Reliability for Stills and Video Linear Response MF (manual focus) ensures that the focus ring responds directly and linearly to subtle control when focusing manually. Focus ring rotation translates directly to a corresponding change in focus, so control is immediate, repeatable and precise. By combining aspherical elements and an effective design, this lens achieves a large aperture and high resolution in a lightweight 7.7 ounces (219 grams) lens that is only 2.6 inches (66.6 mm) in diameter and 2.74 inches (69.5 mm) in length. Despite its compact dimensions, the E 15mm F1.4 G includes an aperture ring for direct, intuitive control with an aperture click switch that can be switched ON or OFF: ON for tactile feedback that lets the user “feel” the stops, or OFF for smooth, continuous, silent aperture control. The OFF setting enables smooth and stable control for video and is also ideal when silent operation is essential. A focus hold button and focus mode switch are also provided for extra flexibility. The focus mode switch makes it possible to quickly switch between AF and MF as needed. A wide angle of view, compact dimensions, and light weight make it ideal for shooting starry skies, landscapes, architecture, and indoor scenes, as well as subjects that require mobility such as sports. The E 15mm F1.4 G is designed with dust and moisture resistance[vi] providing extra reliability for outdoor use in challenging conditions. E 11mm F1.8 Designed for Vlogging and Delivers Superb Resolution and Exquisite Bokeh The E 11mm F1.8’s ultra-wide angle of view and compact size are ideal for vlogging which includes selfie-style recording at arm’s length as well as interior shots and images that make expressive use of depth of field. Three aspherical elements and three ED (Extra-low Dispersion) glass elements achieve consistently high resolution in the entire image frame. The aspherical lenses are carefully positioned to compensate for distortion and deliver excellent corner-to-corner resolution even with the aperture wide open. The addition of ED glass further suppresses chromatic aberration and effectively reduces color fringing that is more likely to occur in the image periphery. The large F1.8 maximum aperture of this lens makes it easy to achieve deep and natural background bokeh. Users can blur the background, so they stand out clearly when vlogging, or create beautiful blur in ultra-wide night scenes. Precisely controlled spherical aberration and a circular aperture mechanism further contribute to the smooth bokeh produced by this unique lens. With a minimum focusing distance of 4.7 inches (0.12 meters) and maximum magnification of 0.2x[vii] the lens can deliver impressive close-ups for both stills and videos. Optimized for Video Two advanced linear motors provide fast, precise, quiet AF and tracking for both stills and video, maximizing the speed potential of the camera body used to reliably maintain accurate focus even on moving subjects. Linear Response MF ensures that the focus ring responds directly and linearly to subtle control when focusing manually so it feels immediate and precise. Sony’s latest lens technology greatly reduces focus breathing[viii] and angle-of-view variations are minimized for smooth, stable video. The E 11mm F1.8’s ultra-wide 11 mm angle of view makes vlogging against a wide background easier than ever. Compact and Lightweight with Exceptional Control and Reliability Its small size and light weight are great for mobility and handling for lengthy walk-around shooting sessions. The E 11mm F1.8 boasts a large F1.8 maximum aperture in a compact, lightweight lens. It weighs 6.4 ounces (181 grams) and is only 2.6 inches (66 mm) in diameter and 2.26 inches (57.5 mm) in length - a perfect match for compact APS-C format bodies. The lens’ dust and moisture resistant design[ix] provides extra reliability. Despite its compact dimensions, this lens offers flexible, intuitive control with features such as a focus hold button and focus mode switch. An alternative function chosen by the user can be assigned to the focus hold button from the body menu. The E 11mm F1.8 also accepts front filters, which is a feature that is often lacking on ultra-wide-angle lenses. Pricing and Availability The E PZ 10-20mm F4 G will be available in July for approximately $750.00 USD and $950.00 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America. The E 15mm F1.4 G will be available in July for approximately $750.00 USD and $950.00 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America. The E 11mm F1.8 will also be available in July for approximately $550.00 USD and $700.00 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America. Links To Detailed Product Information (US) – E PZ 10-20mm F4 G (CA) – E PZ 10-20mm F4 G (US) – E 15mm F1.4 G (CA) – E 15mm F1.4 G (US) – E 11mm F1.8 (CA) – E 11mm F1.8 Links To Product Videos E PZ 10-20mm F4 G E 15mm F1.4 G E 11mm F1.8 Exclusive stories and exciting new content shot with the new E PZ 10-20mm F4 G, E 15mm F1.4 G, E 11mm F1.8, and Sony's other imaging products can be found at www.alphauniverse.com, a site created to educate and inspire all fans and customers of Sony α - Alpha brand. Footnotes [i] As of June 2022, Sony survey of interchangeable ultra-wide-angle APS-C zoom lenses for mirrorless cameras (when ready to shoot). [ii] Zoom operation depends on the body used. Refer to the help guide for details [iii] Not guaranteed to be 100% dust and moisture proof. [iv] 0.2 meters and 0.12x when autofocus is used [v] Compatibility info at: https://www.sony.net/dics/breathing/ Available in movie mode only. Angle of view and image quality may change slightly when this function is used. Compensation may not be able to cover all situations. [vi] Not guaranteed to be 100 % dust and moisture proof. [vii] 0.15 meters and 0.13x when autofocus is used [viii] It also supports the breathing compensation function provided in compatible α series bodies. Compatibility info at: https://www.sony.net/dics/breathing/ Available in movie mode only. Angle of view and image quality may change slightly when this function is used. Compensation may not be able to cover all situations. [ix] Not guaranteed to be 100% dust and moisture proof Principal specifications Lens type - Zoom lens Max Format size - APS-C / DX Focal length - 10–20 mm Image stabilization - No Lens mount - Sony E Aperture Maximum aperture - F4 Minimum aperture - F22 Aperture ring - No Number of diaphragm blades - 7 Aperture notes - Curved aperture blades Optics Elements - 11 Groups - 8 Special elements / coatings - 2 extra-low dispersion (ED) element, 3 aspherical elements and 1 ED Aspherical element Focus Minimum focus - 0.13 m (5.12″) Maximum magnification - 0.18× Autofocus - Yes Motor type - Linear Motor Focus method - Internal Distance scale - No DoF scale - No Physical Weight - 178 g (0.39 lb) Diameter - 70 mm (2.76″) Length - 55 mm (2.17″) Sealing - Yes Colour - Black Zoom method - Rotary (internal) Power zoom - Yes Zoom lock - No Filter thread - 62 mm Hood supplied - Yes Hood product code - ALC-SH169

Press release: Laowa expands its cine lens series for Micro Four Thirds Venus Optics, the camera lens manufacturer specialized in making unique lenses for photographers and cinematographers, is thrilled to announce the release of four cine lenses and two bundles. Laowa 6mm T2.1 Zero-D MFT Cine The widest rectilinear MFT lens Laowa 6mm T2.1 Zero-D MFT Cine is exclusively designed for Micro Four Thirds cameras, providing the widest rectilinear option for MFT shooters. With a 121.9° angle of view, users are able to shoot in tight space and capture more details in the shot. The closest focusing distance i.e. 9cm/ 3.54” creates a stronger background bokeh effect. The constant maximum t-stop T2.1 is also favorable and flexible to shoot under low-light conditions. “Zero-Distortion” The newly devised optical design contains 13 elements in 3 groups with two aspherical glasses, controlling distortion while keeping it ultra wide. This lens is awarded the “Zero-Distortion” badge that is one of the best choices for filming in tight space and buildings. Moreover, it saves the time of correction in post-production. Extremely short focusing distance The shortest focusing distance is 9cm/ 3.54” which is favorable in creating shallower depth-of-field when shooting close-ups and that helps create stronger background bokeh effect. Small and compact Laowa 6mm T2.1 Zero-D MFT Cine is a tiny and light lens suitable for several uses, like with gimals, handheld, FPV drones etc. The lens weighs around 180g/ 6.35oz and it is measured to be ~?61 x 53mm/ 2.40 x 2.08”. The standard 58mm filter thread for mounting screw-in filters brings convenience and places less burden on outdoor filming. Product page Laowa 10mm T2.1 Zero-D MFT Cine Outstanding image quality with Zero-DistortionO Laowa 10mm f/2 Zero-D has been one of the best sellers in the Laowa Micro Four Thirds photo lens range. It is rehoused into Laowa 10mm T2.1 Zero-D MFT Cine with 0.8 mod gears. It features a 96° angle of view on the MFT sensor, providing a wide and unique perspective. The lens is designed with a sublime optical distortion control. The 11 elements in 7 groups optical design includes 2 pieces of ED glasses and 2 pieces of aspherical glasses that control the distortion and color fringing to the minimum. Small and compact Extreme compact (?56 x 47mm / 2.20 x 1.85” and 150g / 5.29oz) is the conspicuous character of this lens since it is the smallest in the range. Despite the tiny size, the lens is still able to use a ?49mm screw-in filter which allows quick installation and remain lightweight. The size makes it handy to be filmed with a gimbal and become the favorite of many drone pilots. Pdctro pague Laowa 17mm T1.9 MFT Cine A handy lens with versatile focal length The Laowa 17mm T1.9 MFT Cine is a high-speed compact lens with a 65° field of view on a Micro Four Thirds sensor. Constant T1.9 maximum t-stop allows users to shoot in low light conditions. You can easily separate your subject from the background. Apart from the aperture, a 15mm/5.9" minimum focus distance is also very useful for shooting close-ups and creating a shallow depth of field. Small and Compact Weighed around 175g /6.17oz with a tiny body size i.e. ?56 x 53mm (2.20 x 2.08”), this lens fits well with smaller MFT cinema cameras for any style of shooting. Product page Laowa 50mm T2.9 Macro APO MFT Cine Up to 2x Magnification Macro lens Laowa 50mm T2.9 Macro APO MFT Cine is equipped with 2x magnification that can be rarely found in the market. More details and objects with even smaller sizes can be easily captured. It can also focus from 2X macro to infinity which can serve as a portrait lens. Very useful for shooting b-rolls and products commercial as well. Apochromatic optical (APO) design An apochromatic (APO) design has been adopted that controls the color fringing to the minimum. It greatly improves the sharpness and clarity of images. Small and Compact Weighed around 289g/ 10.19oz with a tiny body size i.e. ?58 x 83mm (2.28 x 3.26”), this lens is super light and handy compared with other macro lenses in the market. Product page All lenses are molded with mod 0.8 gear. The aperture ring and focusing ring of each lens have the same position so filmmakers can quickly switch between lenses without readjusting. Both imperial and metric scales are printed on the lens body. Pricing and Availability Laowa 6mm T2.1 Zero-D MFT Cine, 10mm T2.1 Zero-D MFT Cine, 17mm T1.9 MFT Cine and 50mm T2.9 Macro APO MFT Cine are currently available to purchase via Venus Optics official website (http://www.venuslens.net/) and authorized dealers. It is priced at USD699, USD549, USD399 and USD549 respectively. Laowa MFT Cine Prime 3-Lens [Wide + Macro] and Laowa MFT Cine Prime 3-Lens Wide Bundle are priced at USD1,350 and USD1,450.