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  1. Press release: SIGMA launches interchangeable lenses for Nikon Z Mount system SIGMA Corporation (CEO: Kazuto Yamaki) is pleased to announce the upcoming launch of interchangeable lenses for Nikon Z Mount system. This addition allows users to enjoy high performance, and high quality SIGMA lenses in native mount on their Z Mount system. Three F1.4 prime lenses (16mm F1.4 DC DN | Contemporary, 30mm F1.4 DC DN | Contemporary, 56mm F1.4 DC DN | Contemporary), which are currently available in five mounts (Sony E-mount, Canon EF-M mount, FUJIFILM X Mount, Micro Four Thirds mount and L-Mount) will be simultaneously released in Z Mount. [Lineup] For detailed product information, please refer to the following link. SIGMA 16mm F1.4 DC DN | Contemporary Petal Type Lens Hood (LH716-01) supplied Product information: https://www.sigma-global.com/en/lenses/c017_16_14/ SIGMA 30mm F1.4 DC DN | Contemporary Lens Hood (LH586-01) supplied Product information: https://www.sigma-global.com/en/lenses/c016_30_14/ SIGMA 56mm F1.4 DC DN | Contemporary Lens Hood (LH582-01) supplied Product information: https://www.sigma-global.com/en/lenses/c018_56_14/
  2. Press Release: Sony Electronics Introduces Newest Compact Addition to the Full-Frame Lens Line-Up with a 50mm F1.4 G Master  Latest Addition to Sony’s G Master™ Series Delivers Extraordinary Resolution, Beautiful Bokeh and Fast Autofocus in a Remarkably Lightweight Design  SAN DIEGO, CA – Feb. 21, 2023 – Sony Electronics has announced the 50mm F1.4 G Master (model SEL50F14GM) as the newest addition to its acclaimed G Master full-frame lens lineup. This e-mount lens expands the Sony lineup with a premium 50 mm prime lens packed into a remarkably compact and lightweight design. The 50mm F1.4 G Master delivers first-class image quality, including high-resolution and naturally rendered bokeh known to Sony’s top-tier G Master™ series. When paired with the latest Sony cameras, it is an ideal option for a wide variety of uses in both still and video including portraiture, landscapes, travel, and weddings. “At Sony, we are continually listening to the needs of today’s content creators and are proud to announce the newest innovative option with the 50mm F1.4 G Master lens, the latest addition to the E-mount lens line-up,” said Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc. “This prime lens is a great option for both photography and videography use and delivers excellent image quality at 50mm, one of the most popular focal lengths. Being able to pack our latest G Master technology into such a compact form factor brings ultimate versatility to a 50mm for Sony.” Sharp Imagery and Beautiful Bokeh The advanced optical design and elements unique to Sony’s top-of-the-line G Master series brings outstanding image quality to the 50mm F1.4 G Master. Spherical aberration control at both the design and the manufacturing stages contributes to beautiful bokeh. The lens offers naturally rendered bokeh with an 11-blade circular aperture and sharp realism is offered throughout maximum aperture range. Deep, creamy bokeh at F1.4 is ideal for a variety of shooting scenarios including making portrait subjects stand out from their surroundings. The 50mm F1.4 G Master is packed with two XA (extreme aspherical) elements that effectively correct field curvature and most types of aberration. This lens is also designed with one ED (extra-low dispersion) glass element that suppresses chromatic aberration to maintain clear and sharp images without color bleeding. The design combination of the XA and ED elements help achieve high-resolution throughout the entire frame. Sony’s original Nano AR Coating II on the lens suppresses reflections even in a backlit scene. In addition, the minimum focusing distance of the 50mm F1.4 G Master is up to 0.41 meters and maximum magnification is up to 0.16x when autofocus is used i. This level of close-up performance provides extra flexibility when shooting both stills and videos.  Remarkably Compact Design for Maximum Versatility The 50mm F1.4 G Master has Sony’s most advanced optical design technology including the precisely positioned XA elements, high-thrust XD (extreme dynamic) linear motors, and the latest compact circular aperture unit. These elements are critical for realizing a large-aperture, high-resolution lens that is only 80.6 mm in diameter, 96.0 mm in length, and approximately 516 grams in weight. These measurements allow for a lens that is up to 33% lighter and 15% less volume when compared to conventional models with the same specifications ii. The compact size of the 50mm F1.4 G Master paired with a Sony camera body makes this lens extremely versatile in both still and video shooting situations. With this type of mobility and low-light performance, this lens is a great choice for everything from portraits, landscapes, weddings, and travel. The compact size also makes it an ideal lens selection for gimbal and drone operation. Fast, Precise, and Reliable Autofocus The 50mm F1.4 G Master’s autofocus is extremely fast and precise, making it an ideal choice for reliable content creation. The autofocus is as much as 1.9x fasteriii than conventional models with the same specifications ii. The lens’s focus group is driven by Sony’s high-thrust XD linear motors and incorporates an advanced control algorithm for smooth, responsive focus drive. When paired with the latest Sony’s Alpha cameras, this lens can quickly acquire focus and track subjects, even when using the shallow depth of field available at F1.4. The XD linear motors and control algorithm optimize response to control signals so that focusing is precise, and vibration is minimized for refined, quiet AF operation. This is extremely advantageous when shooting movies allowing movie subjects to be smoothly captured and tracked even when shooting at 120 fps or other high frame rates. The ability to leave focusing to the camera when shooting solo or with a small team can dramatically enhance efficiency and creative flexibility. Also, the 50mm F1.4 G Master features the latest lens technology to reduce focus breathing to ensure that the highest quality images are captured. In addition, the 50mm F1.4 G Master supports the breathing compensation iv function provided in compatible Sony’s Alpha cameras. Intuitive Operability and Outstanding Reliability The lens has been designed intuitively to help provide creators maximum workflow efficiency while shooting.Linear Response MF ensures that the focus ring responds directly and repeatably to subtle control when focusing manually. As an exciting evolution to the premium G Master line-up, the 50mm F1.4 G Master also features an iris lock switch, which is the first to ever be offered on a Sony prime lens. Additionally, this lens features a 67 mm thread mount, allowing for a filter to be interchangeable with the FE 24mm F1.4 G Master and FE 35mm F1.4 G Master lenses. Focus hold buttons and a focus mode switch provide extra shooting versatility for content creators. Customizable focus hold buttons are present in two locations, which can be further assigned to several other functions from the camera’s menus. The focus mode switch makes it possible to switch between autofocus and manual focus on the fly, to quickly adapt to changing shooting conditions. The 50mm F1.4 G Master’s front lens element features a fluorine coating that repels and allows for easy removal of fingerprints, dust, water, oil, and other contaminants v. A dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions. These additions allow creators to use the lens with confidence in almost any shooting environment. Pricing and Availability The new 50mm F1.4 G Master lens will be available in May 2023 for approximately $1299.99 USD and $1799.99 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America. Notes:  I. 0.38 meters and 0.18x when manual focus is used II. Such as the Planar T* FE 50 mm F1.4 ZA III. Sony test conditions. IV. Compatibility info at: https://www.sony.net/dics/breathing/ Available in movie mode only. Angle of view and image quality may change slightly when this function is used. Compensation may not be able to cover all situations. V. Not guaranteed to be 100% dust and moisture proof.  
  3. Press Release: TAMRON Announces Development of Compact, Lightweight F2.8 Ultra Wide-Angle Zoom Lens for FUJIFILM X-Mount APS-C Mirrorless Cameras 11-20mm F/2.8 Di III-A RXD (Model B060) February 19, 2023, Commack, NY – TAMRON announces the development of the 11-20mm F/2.8 Di III-A[1] RXD (Model B060), a fast-aperture ultra wide-angle zoom lens for FUJIFILM X-mount APS-C mirrorless cameras. The TAMRON 11-20mm F2.8 ultra wide-angle zoom lens features a constant aperture of F2.8. Despite its fast F2.8 aperture, the lens is very small and feels perfectly balanced attached to a compact APS-C mirrorless camera body. With the full-frame equivalent zoom range of 16.5-30mm, it’s the ideal lens for everyday use. At the 11mm ultra wide-angle end, the lens allows stunning close-range shooting performance, achieving an MOD (Minimum Object Distance) of 0.15m (5.9 in) and a maximum magnification ratio of 1:4. This feature invites wide-angle macro shooting that exploits the creative effects of naturally occurring distortion that only ultra wide-angle lenses can provide. Additionally, the quiet RXD (Rapid eXtra-silent stepping Drive) stepping motor AF drive is perfect for both still and video use. Moisture-Resistant Construction and durable Fluorine Coating provide extra protection when shooting outdoors. The compact size, fast F2.8 aperture, practical zoom range and superb image quality make the 11-20mm zoom an ideal choice for travel, landscape, street, and general photography. PRODUCT HIGHLIGHTS Ultra wide-angle zoom lens with a fast F2.8 aperture and superior usability Outstanding optical performance Exceptionally quiet RXD stepping motor unit perfect for video use MOD of 0.15m (5.9 in) at the 11mm focal length for creative ultra wide-angle macro Moisture-Resistant Construction and Fluorine Coating for extra protection Specifications, appearance, functionality, etc. are subject to change without prior notice. [1] Di III-A: For APS-C format mirrorless interchangeable-lens cameras
  4. Press release: Canon ADDS EOS R50 and EOS R8 TO THE GROWING EOS R MIRRORLESS Camera SYSTEM Plus, Image Story Telling Through R-Mount Lenses Is Ramped Up With Additions of the New RF-S55-210mm F5-7.1 IS STM and RF24-50mm F4.5-6.3 IS STM Lenses MELVILLE, NY, February 7, 2023 – Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the launch of the new EOS R50 camera body, ideal for entry level users, and the EOS R8, an extremely compact, full-frame camera aimed at advanced amateur photo and video enthusiasts looking for budget-friendly options that don't sacrifice performance. Additionally, two new RF-Mount lenses are being introduced to the ever-growing R-mount lens lineup. EOS R50 Compact, lightweight and ideal for those looking to step up their video quality, the EOS R50 provides an impressive movie-shooting experience thanks to the APS-C sensor, with 4K video, uncropped 4K capture (at all frame rates), and outstanding Dual Pixel CMOS AF technology. With the addition of whole area tracking, subject detection, and movie-prerecording, difficult photo and movie opportunities can be easier to capture with a 24.2-million-pixel, APS-C sized image sensor. In addition, the EOS R50 is equipped with an eye-level electronic viewfinder to help achieve shot steadiness and ease viewing in bright sunlight conditions. A great camera for those who are looking to lean into interchangeable lenses, the EOS R50 camera can capture travel adventures, family portraits, sports, wildlife and even help a small business with marketing imagery. For those who are budding content creators, the EOS R50 will be available later in 2023 as part of a Content Creator Kit – packaged with a microphone, lens and grip. Overall, the EOS R50 is truly a jack of all content creation trades. “The first time I picked up the EOS R50, I noticed how light it was. When I saw the footage, I wondered how the quality can be so good when it’s this lightweight in my hand. My mind was blown!” Bianca Matisse Taylor – Content creator and blogger EOS R8 The EOS R8 — affordable and functional — is a full-frame mirrorless camera aimed at the up-and-coming video or photo enthusiast. This camera comes with class-leading autofocus while still extremely capable for everyday and general photography use. Equipped with a 24.2-megapixel CMOS image sensor and DIGIC X image processor, the EOS R8 is optimal for full-frame RF lenses — allowing enhanced wide-angle field of views when compared to APS-C sensor cameras. Extremely lightweight and compact, the EOS R8 shoots up to 6-fps with 1st-curtain Electronic shutter, and up to 40-fps with full electronic. For users who've already explored interchangeable lens cameras but haven't yet broken into mirrorless, the EOS R8 should be the camera that takes them over the threshold to capture events, weddings, still life, travel and pets. “My work is a lot about movement and not missing a beat with the fast shutter on the EOS R8 is so important to me as an artist.” Jasper Soloff – Photographer and Director Additional product specs include: Video performance Uncropped 4K video to 59.94p (29.97p with EOS R50) (with 6k oversampling) Full-HD to 59.94 fps, and High Frame Rate to 119.8 fps (Full HD 180p EOS R8) Dual Pixel CMOS AF, with subject detection for people, animals and vehicles Up to 2 hours of continuous recording (one hour with EOS R50); no 30 min limit Focus breathing correction Enhanced usability for video correction Vertical Video Metadata Movie Self Timer Audio Noise Reduction (only in EOS R8) UVC/UAC Support, for USB livestreaming Recording Emphasis Aspect Markers Connectivity Easy wireless connection from camera to compatible smartphone Camera Connect with USB connection to compatible smartphone USB streaming direct to computer via Zoom™, Teams™, or Skype™ MFI Certified (Apple); WPA3-Personal protected access Convenient firmware updates via compatible smartphone Cloud RAW processing Alongside the camera bodies, Canon will release two new lenses. The RF-S lens line, optimized for the smaller APS-C sensor size, expands with the Canon RF-S55-210mm F5-7.1 IS STM lens. This is a telephoto zoom, giving coverage equivalent to an 88–336mm lens on a full-frame camera. The lens opens the door to telephoto photography and videography, with 4.5 stops optical image stabilization, and close-focusing that can fill the frame with a subject roughly 2x3 inches in size (at its 210mm zoom setting, and minimum focus distance). And it does all this in an incredibly lightweight and compact package. The Canon RF24-50mm F4.5-6.3 IS STM is a new, compact standard zoom lens for full-frame EOS R-series cameras. Ranging from true wide-angle to traditional “standard lens” coverage at 50mm, the lens is a travel friendly design with an extremely compact exterior. The RF24-50mm F4.5-6.3 IS STM lens is just over 2 inches long when fully retracted, and under 3.5 inches when extended — weighing less than half a pound. Optical Image Stabilization, with 4.5 stops of shake-correction, further enhances its appeal for video and still-image shooting. It’s also useable on an APS-C sensor Canon camera, where the lens' effective coverage is equivalent to what a 38–80mm would deliver on a full-frame camera. Price & Availability The Canon EOS R8 camera body will be available for an estimated retail price of $1,499.00*. The Canon RF24-50mm F4.5-6.3 IS STM lens with the EOS R8 will have an estimated retail price of $1,699.00*. The Canon EOS R50 camera body will be available for an estimated retail price $679.99*. The EOS R50 with the RF-S18-45mm 4.5-6.3 IS STM lens will be available for an estimated retail price of $799.99.* The EOS R50 with the RF-S18-45mm 4.5-6.3 IS STM and RF-S55-210mm F5-7.1 IS STM lenses will be available for an estimated retail price of $1,029.00* The RF24-50mm F4.5-6.3 IS STM lens will be available for an estimated retail price $299.99* while the RF-S55-210mm F5-7.1 IS STM lens will have an estimated retail price of $349.99*. All products are currently scheduled to be available in Spring 2023. For more information, please visit usa.canon.com. * Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.
  5. Press release: Announcing the M.Zuiko digital ED 90mm F3.5 macro IS pro lens See the unseen in macro photography with ultra-high-magnification from OM System Bethlehem, PA (February 8, 2023) – OM Digital Solutions Corporation is pleased to announce the M. Zuiko Digital ED 90mm F3.5 Macro IS PRO: the ultimate field macro lens for the seasoned professional and macro curious alike; a class-leading lens built by OM SYSTEM to provide an incredible outdoor macro photography experience. The M.Zuiko Digital ED 90mm F3.5 Macro IS PRO Micro Four Thirds System standard interchangeable lens offers up to 2x magnification1, for ultra-high magnification shooting, more magnification than on any lens we’ve ever made. Increase that magnification up to 4x2 with the addition of the optional MC-20 2x teleconverter (sold separately) to capture an unseen world, invisible to the naked eye. The M.Zuiko Digital ED 90mm F3.5 Macro IS PRO lens is equipped with an in-lens image stabilization system. When combined with a compatible camera body, 5-axis sync-IS is supported, delivering up to 7 steps3 of shutter speed compensation. The M.Zuiko Digital ED 90mm F3.5 Macro IS PRO is the ideal telephoto lens for stress-free outdoor shooting of any kind, from nature to landscapes to macro, with IP534 dustproof and splashproof performance, and freezeproof protection down to 14°F (-10°C). And at just 453 grams5 this lens offers a compact, lightweight, versatile design, for worry-free photography in any environment. M.Zuiko Digital ED 90mm F3.5 Macro IS PRO KEY FEATURES High resolution macro lens Exceptional Magnification--Delivers 4x equivalent shooting when paired with the MC-20 2x teleconverter Autofocus without limits--High speed, high precision AF High performance 5-axis image stabilization Built to enable split-second macro shooting capabilities IP534 splashproof and dustproof performance Freezeproof down to 14°F Fluorine coating Weight: approx. 453 g5 (lens only) Available March 2023 Price: $1,499.99 U.S./ $2,049.99 CAD M.ZUIKO DIGITAL ED 90mm F3.5 MACRO IS PRO FEATURES & TECHNOLOGY DETAIL Maximum image magnification 2x 1, 4x 2 when paired with the optional MC-20 2x teleconverter, delivering flexibility for even the most extreme macro adventures The M.Zuiko Digital ED 90mm F3.5 Macro IS PRO is a lightweight, high-performance telephoto macro lens offering a maximum image magnification of 2x. The optional MC-20 2x teleconverter can also be attached, bringing maximum image magnification to 4x and allowing ultra-close-up shooting. Close-up shots of flowers, and even virtually microscopic objects such as the scales on a butterfly's wing are reproduced in stunning detail. In addition to these powerful close-up capabilities, the ED 90mm F3.5 Macro IS PRO can be used as a single-focal-length telephoto lens capable of capturing distant subjects with astonishing image clarity. It handles the transition from macro to telephoto seamlessly, allowing the user the versatility of shooting all day without having to worry about changing lenses. To ensure stable performance with good depiction for everything from close-up to standard distances, the M.Zuiko Digital ED 90mm F3.5 Macro IS PRO features an amazing 18 elements in 13 groups, including two Super ED lenses, four ED lenses, one Super HR lens, and one HR lens. This allows the lens to suppress the chromatic aberration often seen when shooting close-up, offering high-quality well-focused images of the primary subject. What's more, even defocused areas are beautifully depicted, with minimal color bleeding. The lens features ZERO (Zuiko Extra-low Reflection Optical) coating, which eliminates ghosts and flares for clear depictive performance even in difficult conditions such as backlit situations. This also provides effective suppression of spot flaring, a common occurrence with macro lenses. High-speed, high-precision AF across the entire range, even for ultra-high-magnification macro shooting Defying conventional wisdom that says that ultra-high magnification shooting with a macro lens requires manual focusing, the ED 90mm F3.5 Macro IS PRO allows autofocus to be used across the entire range from close-up photography to infinity, with a maximum magnification of 2x or 4x with a teleconverter attached. A floating inner focusing system with two focusing lens groups are driven independently for high-speed AF, delivering high-quality images. AF is available even for ultra-high-magnification shooting, so using the Focus Stacking function6, one of the features of OM SYSTEM interchangeable lens cameras, makes it easy to capture photos that are in focus across the subject, even for ultra-high-magnification macro shooting, and even when shooting handheld. Compatible with 5-axis Sync IS in up to 7 steps 3 The image stabilization mechanism in the lens and the camera body work together to achieve 5-axis sync IS, which delivers up to 7 steps of shutter speed compensation. Furthermore, the ED 90mm F3.5 Macro IS PRO features an acceleration sensor on the lens that precisely detects motion blur for correction of shift, which has a significant impact on macro shooting. No need to bring a tripod, the powerful image stabilization functionality allows the user the flexibility, even for handheld high-resolution photos. IP53 4 splash & dust proof capabilities with a fluorine coating for unbeatable all-weather performance Like the flagship OM-1 camera from OM SYSTEM, the ED 90mm F3.5 Macro IS PRO offers excellent IP53 splash & dust proof performance, as well as freeze-proof protection to -10°C, allowing the user to continue their adventures without worrying about their equipment, even in the harshest of outdoor environments. Smooth, scratch-and dirt-resistant fluorine coating is used on the front-most lens for easy removal of dust and dirt using a blower or cloth. Pair the M.Zuiko Digital ED 90mm F3.5 Macro IS PRO with an OM SYSTEM weather-sealed body (sold separately) for the greatest field macro photography system ever made. Other features Focus Limit Switch sets the focusing range to define focus limits to enable faster focusing when shooting, improving AF speed. Manual Focus Clutch mechanism allowing rapid transition from AF to manual focus. Also features a guide shooting magnification for use when shooting with manual focus. L-Fn (lens function) button is available on the side of the lens so users can change settings with a single operation using their thumb while holding the camera. Compact, lightweight versatile design at 453 g with a filter diameter of 62 mm, maximum diameter of 69.8 mm x overall length of 136 mm. 1 35mm equivalent: 4x 2 35mm equivalent: 8x 3 When 5-axis sync IS is used. CIPA guideline compliant. When correction is carried out on two axes (yaw and pitch), halfway release image stabilization: OFF, Camera body: OM-1 4 When paired with a splash & dust proof body. This does not apply during charging or HDMI connection 5 Lens only, excluding front and rear lens caps and lens hood 6 When paired with Focus Stacking compatible models
  6. Press release: Flawless & Flattering: The New Nikkor Z 85mm f/1.2 S Prime Lens Nikon Also Announces the Ultra Slim and Lightweight NIKKOR Z 26mm f/2.8 Pancake Lens Melville, NY (February 6 2023) – Today, Nikon Inc. has announced the highly anticipated NIKKOR Z 85mm f/1.2 S, a professional-level ultra-fast prime lens that exemplifies the powerful potential of the Nikon Z Mount for those capturing stills or video footage, whether it be studio head shots, weddings, events, high fashion, b-roll, close ups and more. This 85mm portrait lens with an incredibly fast f/1.2 aperture delivers the ultimate in image quality for the most discerning clients, plus the benefits of a flattering, compressing focal length that dissolves the background into a beautiful and intoxicating bokeh. Nikon has also released the slimmest and lightest full-frame AF NIKKOR lens ever created1, the NIKKOR Z 26mm f/2.8 “pancake” lens. This new ultra-compact lens is made for creators, offering versatility for capturing all kinds of content from street style and landscapes to everyday casual snaps. “The NIKKOR Z 85mm f/1.2 S is a lens that unquestionably exhibits the extraordinary potential of the Z mount to resolve amazing details and dimensionality, and I’m confident this lens will quickly establish itself with legendary status among its users,” said Jay Vannatter, Executive Vice President, Nikon Inc. “The NIKKOR Z line continues to expand to benefit all kinds of creators, and those who adore the idea of carrying a super slim, light, sharp and fast walk-around lens will love NIKKOR Z 26mm f/2.8.” NIKKOR Z 85mm f/1.2 S: Beautiful Bokeh and Precise AF The view from this premium S line lens is nothing short of captivating. Ultra-high-resolution and intense sharpness renders skin texture and hair realistically, with a striking yet gradual depth of field and abundant light gathering ability that only a lens with a wide f/1.2 aperture could offer. Focus on the eyes creates a deep human connection between the viewer and the subject, with three-dimensional rendering that portrays a heightened level of emotion and depth. What makes the new NIKKOR Z 85mm f/1.2 S lens extraordinary isn’t immediately apparent; the outstanding optical performance goes beyond the impressive sharpness to create a truly unique optic, with special emphasis given to the distinct character of the bokeh and out-of-focus area. The background blur is soft and natural, while the transition from the plane of focus is subtle and gradual. Wide open, the depth is utterly astounding, and even when stopping down it’s downright dreamy and opulent with smooth and circular bokeh that drives attention to the subject to create a glamourous appearance that’s desirable for fashion, boudoir and brides. Similar to the coveted NIKKOR Z 58mm f/0.95 NOCT, the optical construction includes 11 rounded diaphragm blades, which work together with the fast aperture to melt away point light sources into round and soft circles. Additionally, the use of ED glass suppresses color fringing, while the position of lens elements is carefully considered to eliminate any kind of “onion-ring” characteristics. The new NIKKOR Z 85mm f/1.2 S benefits from Nikon’s advanced multi-focusing system for enhanced optical performance at close distances as well as rapid AF performance that enables precise accuracy even with the razor-thin depth of field at f/1.2. This is the precision that helps to capture what’s most important; from a model’s dynamic poses, a couple’s fleeting emotional embrace, or intricate event details. To achieve this level of performance, the NIKKOR Z 85mm f/1.2 S’s multi-focusing system consists of two stepping (STM) motors to coordinate positioning of two focusing lens groups simultaneously. These small-diameter, high-torque STM’s in the AF mechanism ensure outstandingly quiet, fast, and accurate operation. Additional Features of the new NIKKOR Z 85mm f/1.2 S A Nikon first, f/1.2 aperture on an 85mm lens, provides shallow depth of field, gorgeous bokeh and amazing light gathering capability. A minimum focusing distance of only 2.8ft / 0.85m lets you get close to subjects for immaculate details. Embrace shooting with challenging backlight thanks to a Nano Crystal Coat that suppresses ghosting and flare. Videographers will appreciate the quiet operational sound and fast AF afforded by the STM motors, the minimized focus breathing2 as well as the support for manual linear focusing on select cameras. The independent control ring and an additional L-Fn button are fully customizable. The optical formula consists of 15 elements in 10 groups with 2 aspherical elements and one ED element. The ED lens effectively reduces chromatic aberration while the aspherical lens reduces spherical aberration, distortion, and other aberrations. The lens is constructed of durable magnesium alloy, while superior dust and drip-resistance is ensured by sealing in various areas including movable parts of the lens barrel and mount.3 The NIKKOR Z 26mm f/2.8: A Premium Pancake for Every-Day Carry The new NIKKOR Z 26mm f/2.8 is a super-thin wide angle prime for Z series mirrorless cameras, and it’s Nikon’s slimmest and lightest full-frame AF lens ever. Despite its small size, the lens packs a tremendous punch with superior sharpness and beautiful blurred backgrounds with a fast f/2.8 aperture. This is the first NIKKOR Z lens to be slender and light enough to be considered a true “pancake”, with a total length of less than one inch (23.5mm) and a weight of approximately 4.5oz (125g). The new NIKKOR Z 26mm f/2.8 is so small and lightweight, it’s easy to take anywhere to capture photos and video with maximum impact. Whether shooting street photography, travel vlogs or landscape shots in a unique location, the NIKKOR Z 26mm f/2.8 has you covered as the perfect companion wherever the journey may lead. Additional Features of the NIKKOR Z 26mm f/2.8 The slimness and lightness are achieved thanks to the adoption of an All-element focusing system, as well as three aspherical lens elements. When mounted on a DX-format camera, the focal length becomes 39mm (equivalent), similar to a standard angle lens. A minimum focus distance of approx. eight inches (0.2m) lets users to get close to their subjects. Use of an STM motor enables a highly accurate AF drive. Functions such as aperture and exposure compensation can be assigned to the control ring. Includes a new lens cap and a lens hood that has been specially designed to be slim and work with 52mm filters (filters sold separately) The lens is fitted with a durable metal mount, and the body is designed carefully considering dust- and drip-resistant performance enabling it to be taken anywhere with greater confidence.3 Price and availability: The new NIKKOR Z 85mm f/1.2 S will be available in late March 2023 for a suggested retail price of $2,799.95*, while the NIKKOR Z 26mm f/2.8 will be available in early March for $499.95* SRP. For more information about the latest Nikon products, including other NIKKOR Z lenses and the entire collection of Z series cameras, please visit nikonusa.com. 1. Slimmest among full-frame/FX-format AF lenses for mirrorless cameras, available as of February 7, 2023; statement based on Nikon research and lightest among NIKKOR Z lenses available as of February 7, 2023. 2. Focus breathing may be noticeable depending on the distance between the lens and the subject due to the characteristics of the lens. 3. Thorough dust- and drip-resistance is not guaranteed in all situations or under all conditions. *SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.
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